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12/94 MISC NEWSLETTER
December 1st, 1994 by Clark Humphrey

12/94 Misc. Newsletter

(incorporating expanded versions of four Stranger columns)

MICHAEL O’DONOGHUE, 1940-94:

LET’S IMAGINE IF ELVIS

HAD A MASSIVE CEREBRAL HEMORRHAGE…

MISC.’S WALKING TOUR this month takes you to Madison Park Greetings at 11th & Union. Outside, you can see rack upon rack of beautiful friendly greeting cards thru the window, right above a tasteful sign noting that “This Building Is Under 24 Hour Video Surveillance.”

UPDATE: The Computer Store won’t be sold to Ballard Computer after all, preserving competition for full-line Apple products in Seattle. Alas, TCS is gonna abandon its longtime Apple-only policy and start carrying Windows clones–or so said a particularly confusing Times piece that claimed Apple was in deep deep trouble market-share-wise, that the company was on the verge of being permanently marginalized in a Windows-ruled computer universe. Then back on the jump page, the article acknowledged that Apple isn’t having trouble selling its newest products at all, but in fact can’t build enough of ’em to meet demand.

HEADLINE OF THE MONTH: The cover of the 11/7 New Republic has this huge banner, THE REPUBLICANS COMETH, followed by the smaller blurb line INSIDE. Gee, I was wondering why we hadn’t heard anything from Packwood lately…

BRAVE OLD WORLD REVISITED: The election debacle confirmed several trends I’ve often cud-chewed about in this space. Chiefly, the right-wing sleaze machine’s got a grip on the late-modern (not yet postmodern) political economy, efficiently funneling cash and influence from both eastern Old Money and western New Money into smear campaigns, stealth campaigns, one-sided religious TV and talk radio operations, etc. They’re good at convincing voters that they’re Taking Charge when they’re really getting them to suck up to the forces that control most of the real power and money in this country.

The middle-of-the-road Democrats, having shed most populist pretenses in the futile dream of winning corporate cash away from the GOP, is trapped in limboland; while too many left-wingers still think it’s a statement of defiance to stay out of the electoral process and let the right win. The GOP effectively controlled Congress the last two years anyway, but now it’s gonna create Gridlock City, getting nothing done in a big way and blaming the “liberals” for everything. At least it might, just might, force Clinton into the spin doctor’s office for an emergency backbone transplant.

How to change this around? Like I said at the end of ’92 and again this past April, we’ve gotta rebuild a populist left from the ground up. “Progressive” movements that refuse to venture more than a mile from the nearest college English department aren’t worth a damn. We’ve gotta persuade working-class people, rural people, parents, and ethnic minorities that corporate ass-kissing is not people power. The right’s effectively played on voters’ justified resentment at centralized power structures, only to rewire that energy back into those structures. We’ve got to reroute that wiring, to lead people away from the right’s faux-empowerment into real empowerment. We’ll have to do it against deliberate apathy from corporate-centrist media and hostility from right-wing media. And we shouldn’t depend on help from mainstream Dems, who might revert to their Reagan-era coddling (the equivalent of S&M’s “consensual bottom role”).

Eventually, the right’s hypocrisies should collapse as an emerging decentralized culture supersedes today’s centralized culture–if we stay on guard against those who would short-circuit the postmodern promise into the same old hierarchical system. Speaking of which…

FRAYED: Wired magazine’s two years old next month. While it’s still the smartest (or least-stupid) computers-n’-communications mag, it already seems to have fallen toward the rear flanks of the computer-aided social revolution it covers. While the Internet, the World Wide Web (more on that in a future column) and related technologies are rapidly empowering people everywhere to create, connect and think in new ways, Wired stays stuck in its Frisco provincialism, its relentless hype for already-lame technoid fantasies (masturbation with robots? No thank you.), and most importantly its vision of the new media as tools for Calif. and NY to keep controlling the world’s thoughts and dreams. It salivates at special-effects toys for Hollywood action movies, and sneers at anyone who dares challenge the culture cartel (like the French).

One remarkable example: the backwards logic with which the mag exploited Cobain’s hatred of being a rock star in a piece hyping techno-disco. They took the passionate feelings of a man who wanted to decentralize culture, to create a world where anyone could create, and used it to laud one of today’s most centralized music genres, canned in studios according to trends dictated in the media capitals.

But I now understand the magazine’s pro-corporate-culture stance. Turns out its publishers belong to the Global Business Network, a corporate think tank started by ex-Shell Oil strategists (you know, the company that used to be so pro-German that Churchillstarted BP so Shell couldn’t cut off Britain’s oil supply in WWI) and dedicated to keeping multinational elites on top of things. The Whole Earth Catalog guys and other Hipster Chamber of Commerce types also belong to it. This explains the mag’s other pro-corporate stances, like its tirades against “universal service” (govt.-mandated cheap phone and cable rates). But back to techno-culture…

140 COUGHS PER MINUTE: Last year I told you about Rave cigarettes. Now there’s a brand that even more explicitly targets techno-disco culture. Wheat-pasted posters for Buz cigarettes promise “industrial strength flavor.” The packs, cartons and ads have ad-agency re-creations of techno-rave flyer art. Even the Surgeon General’s warning is in fake-typewriter type. Remember, dance fans: tobacco is no “smart drug.”

YOU MOVE ME: Ooh, we’re so urbane now, we’re even getting a subway beneath Capitol Hill! ‘Tho only if it passes three counties’ worth of bureaucrats and a referendum vote, and even then the system won’t be all built until 2010. Still, I wanna be the first to ride each built segment of the system (to involve lite rail, regular rail, and new buses). But how would this affect the initiative drive to build a citywide elevated light-rail under the name of the beloved Monorail? Or how would the initiative conversely affect the big regional scheme? Let’s just hope that the whole scheme, in whatever its final form, doesn’t get derailed by the pave-the-earth troglodytes now ascendant in political circles.

(latter-day note: The transit plan failed in a public vote, with only Seattle voters approving.)

AD SLOGAN OF THE MONTH (from a commercial that aired on the Fox Kids’ Network): “What do you want in a plastic power shooter?” “Balls! More balls!”

WE ARE DRIVEL: Ford’s been running commercials stoically reciting a corporate mission statement attributed to founder Henry Ford Sr., proclaiming that “We live by these words every day.” The commercials don’t include any of Mr. Ford’s noted anti-Semitic remarks.

A SWILL BUNCHA GUYS: Budweiser recently ran a commercial during Monday Night Football: “Sure, in 1876 we were a microbrewery too. But then we got better.” How bogus can you get? We’re talking about a product born at the dawn of national distribution and advertising, that used the now-discredited pasteurization process to turn beer from a local agricultural product to a mass-market commodity… By the way, how d’ya spot a New Yorker in a Seattle bar? He’s the only guy protectively clutching his Bud bottle amidst a group of micro-guzzlers.

WHAT A DISH!: Home satellite receivers have been a fixture on the Eastern Washington landscape for a decade. Nearly every tiny farmhouse between Ellensburg and Spokane has an eight-foot dish, supplying isolated ruralites with the latest crop-futures trades on CNBC as well as last year’s cop movies on pirated HBO. Now, GM-Hughes and Thomson-RCA want to bring that experience to anybody who’s tired of their cable company and has a spare $700 or so (plus $30-$65 a month for programming). Magnolia Hi-Fi will gladly show you how it works.

The picture looks great, especially on a fancy-schmancy TV with surround sound. You need your own home (or a landlord who’ll let you install the 18-inch dish) and an unobstructed sky view to the southwest (tough luck, valley-dwellers). RCA’s flyers promise “up to 150 channels,” though only 60 are named (including 24 movie channels); the rest, for now, are pay-per-view movies and sports. You get most of the famous cable channels, including channels most local cable viewers can’t get (Sci-Fi, Comedy Central, C-SPAN 2, ESPN 2, but not the arts channel Bravo). You get the local sports channel, but for broadcast networks and local stations you’ll need a regular antenna.

The one thing you can’t get on home satellites is public access. Cable companies have treated access as a municipally-mandated obligation, to be minimally begrudged. Now if they’re smart they’ll put money, promotion and support toward public access, the one thing (besides better broadcast reception) they’ve got that the dishes don’t. Satellites might offer a wider trough of Hollywood product, but only cable can give you your own town. Speaking of local imageries…

EYE TRANSPLANT UPDATE: KIRO continues its evolution into a non-network station (CBS shows move to KSTW next St. Patrick’s Day). The station’s painted over the big rooftop CBS eye that used to serve as the Chopper 7 helipad, and recently gave away a lot of old-logo pencils and keychains at Westlake Center. Its daytime talk show Nerissa at Nine did a long segment about “soap opera addicts,” subtly criticizing people who watch some of the shows KIRO soon won’t have.

DRAWING THE LINE: Fox TV’s nighttime soaps have long sold a glamour-fantasy LA, at a time when practically nobody else (except porno and Guns n’ Roses videos) professed any remaining belief in the image of La-La Land as all sand, swimming pools and silicone. The parent company’s practices reflect a different attitude, however. First, they threatened to hold off on an expansion of the 20th Century-Fox studios (address: Beverly Hills 90212) unless they got special zoning and financial considerations. Now they’re building a new cartoon studio, to be run by animation vet Don Bluth, in a Phoenix office park. The Screen Cartoonists’ Union complained that Fox was building in a right-to-work state in order to keep the guild out. Bluth’s lawyers sent a letter to the union’s newsletter, asserting Fox wasn’t trying to shaft future animation employees but indeed was doing them a favor by giving them a chance to move out of that icky, polluted, high-rent, full-of-non-white-people LA.

PHILM PHACTS: The Pagemaster, a new animated feature released by 20th Century-Fox (but not made by Bluth in Arizona) about a boy lost in a universe of old children’s books, is a 90-minute extrapolation of the library-poster imagery of reading as a less-efficient medium for outmoded notions of action-adventure escapism. The only place you see pirates anymore is on posters exhorting kids to “live the adventure of books.” You still see knights and dragons in paperback fantasy trilogies, but that’s an entirely different interpretation of the myth than you get in the Once and Future King/Ivanhoe iconography on library walls and in The Pagemaster.You’re not gonna turn kids into bookworms by promising the same kinds of vicarious thrills they can get more viscerally from movies and video games. You’ve gotta promote the things writing does better than movies: the head-trip of imagination, the power of the well-turned sentence, the seductive lure of patient verbal storytelling that doesn’t have to “cut to the chase.” The Pagemaster, like the earlier Never-Ending Story, couldn’t do this. It’s possible that the Disney fairy-tale films could lead a few kids toward the original stories, especially when the originals are more downbeat or violent than the cartoons.

THE FINE PRINT (on the back of a Rykodisc CD): “The green tinted CD jewelbox is a trademark of Rykodisc.” Next thing you know, 7-Up will claim it owns anything made from green plastic and threaten to sue Mountain Dew and Slice.

LOCAL PUBLICATION OF THE MONTH: Freedom Club is a slick new newsletter promoting local counselor Jana Lei Schoenberg’s specialized services in “Re-Empowerment Resources” for traumatized people. How specialized her work is is evident in her subtitle: “Ex-Alien Abductees Unite.” As her opening editorial says, “Our focus is to get beyond the story telling of personal abduction experiences… The questions we need to be asking ourselves are not ‘Do aliens exist?’ or ‘Is our government covertly working with them?’ but rather, ‘What can you do to heal your life from their control and intrusion?’ and ‘What steps do you need to begin the process of recovery from their control over your life?’ ” Free from 1202 E. Pike St., Suite 576, Seattle 98122-3934, or by email to empower@scn.org.

URBAN TURF WARS: With the Seattle Downtown News gone, two parties have launched rival freebie tabloids for the condo-dwellers and commuters. The Times Co.’s Downtown Source is plagued by that trademark cloying blandness some like to call “Northwest Style,” down to a person-in-the-street segment on the question “Do you drink too much coffee?” Much less slick and slightly more interesting is Pacific Media’s Downtown Seattle Forum, highlighted by this quip from UW prof and third-generation Chinese Canadian Tony Chan: “Seattle people are really Canadians in drag.”

‘TIL NEXT WE VIRTUALLY MEET in the snowcapped (I hope! I hope!), short days of winter solsticetime, be sure to stay warm, don’t get any of the gunk that’s going around, be nice to people (in moderation), and ponder these goodwill-toward-whomever holiday greetings from Alan Arkin: “I don’t love humanity. I don’t hate them either. I just don’t know them personally.”

IF THE WORLD SHOULD STOP REVOLVING…

Like Hewlett-Packard, ’70s easy-listening singer David Gates (no relation to Bill), and some public-domain poet whose name I forget right now, Misc. never stops asking, and sometimes even gets around to answering, that simple yet profound question, IF:

  • IF I were Jack in the Box, I’d think twice before I tied all my fourth-quarter ad budget in with a movie (Star Trek Generations) that promises the death of one of its two main characters.
  • IF KVI said it was raining outside, I’d still want to get the story confirmed by a more reliable source.

  • IF I were a conspiracy theorist, I’d wonder whether the fashion industry deliberately made clothes as ugly as possible so customers could be convinced the next year of how foolish they’d been. Ponder, for instance, the new slogan of Tower Records’ clothing racks: “Tower Clothing, Because Some People Look Better With Their Clothes On.” (Indeed, many folks do look better in their own clothing than in Tower’s snowboarding jackets, gimme caps and mall-rat “hiphop” shirts.)
  • IF I were a real conspiracy theorist, I’d wonder whether the fashion, music and media industries invented and promptly denounced all that phony “Seattle scene” hype as a way to dissuade young people from catching the real message behind what’s been going on here, the message that you don’t have to remain a passive consumer of media-invented trends. In this theory, the corporate elite deliberately tried to redefine a rebellion against shallow fads as a shallow fad. But that would require big business to be smarter than it probably is.
  • IF you’re really into those two great tastes that taste great together, you’ll eat Reese’s Peanut Butter Puffs cereal withButterfinger flavored milk (recommended only for the brave).
  • IF I ran the city, I’d change the name of Dexter Ave. N. to “Dextrose Ave.,” after one of that street’s most prominent and aromatic sights, the Hostess bakery.
  • IF I were a betting man (and I’m not), I’d start a pool to wager on the day, week and month Newt Gingrich is forced to resign from the House speakership for saying something just too dumb and/or outré. Speaking of which…
  • IF Pogo cartoonist Walt Kelly were still with us, he’d have a field day satirizing ol’ Newt. Imagine, a right-wing politician with the same name as a salamander!
  • IF Brian Basset was really laid off because the Times couldn’t afford an editorial cartoonist anymore, howcum the lower-circulation P-I still has two? The Newspaper Guild claims Times editors tried to fire Basset over personal disputes, but his union contract wouldn’t allow it, so they eliminated his position instead. The Guild’s suing the paper to get Basset hired back. Both sides insist content censorship’s not an issue here; Basset’s cartoons have drifted rightward along with the paper’s editorial stances. (The Times still runs Basset’s syndicated strip Adam.)
  • IF I wasn’t so ill-disposed to outdoor participant sports in the first place, I’d be all fired up over the newly-found fashionability of golf. Several local and national rock bands are now into the game of big sticks and little balls. Local illustrator-of-the-utterly-posh Ed Fotheringham‘s made an EP of golf-themed punk songs, Eddy and the Back Nine (Super Electro/Sub Pop), backed by the members of Flop. Local lounge-instrumental savant Richard Peterson made a CD called Love on the Golf Course. And in the ultimate sign of commercialized trendiness, Fox is gonna start promoting its own made-for-TV golf tourneys. Perhaps by this time next year we’ll see lime-green Sansabelt slacks and sensible sweaters at the Tower Clothing racks (at this point, anything would be an improvement over the snowboarding look).
  • IF the reason/ excuse given for sexual repression nowadays is that we’re in the “age of AIDS,” howcum gays are still exploring new frontiers of sexual liberation in public and private, while heteros (statistically much less likely to get the virus than gay men) are the ones feeling they have to stay home and settle for porn, phone sex, and/ or dildos? Virtually every book, film, performance event, seminar, or public demonstration promising “new, radical expressions of human sexuality” turns out to be by and/or for gays and lesbians only. Those who enjoy the company of chromosomes other than their own oughta be given the chance to consensually discover their hidden powers and passions too.
  • IF I were running out of space, which I am, I’d close this entry with the following highly appropriate graffito, found in the Two Bells Tavern men’s room: “Visualize A World Without Hypothetical Situations.”

PASSAGE

Some universal advice from PBS’s favorite Af-Am-Neo-Con, Tony Brown: “Never offend people with style if you can offend them with substance.”

REPORT

There will be some sort of celebration of the 100th (and possibly last?) Misc. newsletter in mid-January. Details as the date approaches. In the event the newsletter does get dropped, all current subscribers will receive credit for other fine Humph rey literary product.

Due to the demands of book production and other tasks, I cannot accept any unpaid writing work until further notice. Don’t even ask.

WORD-O-MONTH

“Procrustean”


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