As we’ve done since 1988, this list reflects what will become big over the next 12 months, not what’s big now. If you believe everything big now will keep getting bigger, we’ve got Power Rangers movie videos to sell you.
INSVILLE..................OUTSKI
Mac clones.................Windows 95
Sun/Netscape...............Intel/Microsoft
Gentlemen..................Guys
Pete & Pete................Friends
Pinky & the Brain..........X-Men
Bravo......................HBO
Flagship Ale...............Muenchener
Community syndicalism......Global capitalism
Many-to-many...............One-to-many
Freedom....................Censorship
The City...................Melrose Place
Bizarro....................Dilbert
Sophia Loren...............Marilyn Monroe
Curling....................Snowboarding
Condo-izing office towers..Exurbs and "edge cities"
Albuquerque................New Orleans
Rotterdam..................Prague
Avant-Pop fiction..........Cyberpunk
Steak houses...............Coffee houses
Puppetry...................Computer animation
Electric cars (finally)....Luxury 4 x 4s
Kitty Wells................Patsy Cline
Fedoras....................Baseball caps
African food...............Thai food
Rosicrucianism.............Neopaganism
Opium tea..................Herbal ecstasy
Citizens Utilities.........Green Day
Sherman Alexie.............bell hooks
Padded butts...............Silicone
DVD........................CD-ROM
ADSL.......................ISDN
Dr. Laura Sleshinger.......Limbaugh and his wannabes
Coal.......................Alanis Morissette
Leonardo DiCaprio..........Jim Carrey
Lounge.....................Techno
Zog Logs...................Pog
H.L. Mencken...............Hunter Thompson
Raconteurs.................Stand-up comics
Virgin Megastore...........Sam Goody
Shoe Pavilion..............Payless ShoeSource
Crossroads.................Bellevue Square
Indian musicals............Special-effects thrillers
Women's basketball.........Beach volleyball
Poker......................Magic: The Gathering
Boa constrictors...........Pot-bellied pigs
Union jackets..............Gas-station jackets
Co-ed strip clubs..........Cybersex
"Return to civility"......."Return to elegance"
Mandalas...................Fractals
The power of love..........The love of power
Skepticism.................Cynicism
Braided pubic hair.........Genital piercings
Garcia sightings...........Elvis sightings
Black Jack.................Bubble Yum
Free Quebec................NAFTA
Percogesic.................Melatonin
Ang Lee....................Paul Verhoven
Lili Taylor................Sharon Stone
ESPN2......................Sonics pay-per-view
Infobahn...................Wired
Phrenology.................Astrology
Aldous Huxley..............Terence McKenna
Hypertexts (finally).......In/Out lists