MISC., YOUR NEARLY OMNIVOROUS pop-cult column, admittedly felt a tinge of guilty glee hearing about e. coli cases among drinkers of unpasteurized California apple juice (as if our own Washington juice wasn’t good enuf for ’em). But infairness, organic-heads don’t deserve violent illnesses any more than burger fans. It also means it’ll be a while before we can again tell our favorite “Odwalla Walla” jokes.
TUNING OUT: While I’m glad this electoral season’s done, I already miss the near-subliminal background music used in political “attack ads.” I know these relentlessly menacing synth tones come from professional stock-music libraries; some enterprising entrepreneur should license these 30-second alarms for use by ambient DJs looking to darken the evening’s mood. Speaking of which…
BRIDGEWORK TO THE 21ST CENTURY: So after all the rhetoric, mudslinging, corporate “soft-money” donations, pompous pieties, and general turn-offs, the political picture turns out just about where it was at the campaign’s start. With two exceptions:
(1) Three of Washington’s U.S. House Newtbots were sent packing (as of this writing, pending possible recounts), and a fourth almost was.
(2) And we’ll finally get something approaching a decent public transit system here in this metro area that so dearly loves to think of itself as environmentally concerned as long as it doesn’t have to get out of its single-user-occupancy import sedans. The new transit scheme doesn’t go far enough (the Everett-Tacoma commuter rail will only run during rush hours, the light-rail doesn’t cover enough of the city, and the Eastside still just gets buses). But it’s a start. It’ll get folks hooked on the transit life, on the idea of living (not just commuting) without dragging your own ton or two of sheet metal everywhere. The wannabe Manhattanites on Capitol Hill will finally get a for-real subway station, to become operational no later than the year 2003. And with the Monorail Initiative set for next November’s Seattle ballot, we can add to the light-rail part. Speaking of regionalities and car dependence…
UP AGAINST THE WAL: Like a storm system finally enveloping over the nation’s furthest reaches, Wal-Mart arrived in the Seattle metro area. It’s on Renton’s Rainier Avenue, one of those near-soulless strip-mall hells grown parasitically around the remnants of what was once a real town. Unlike the towns where Wal-Mart became the infamous Great Sprawlmaker, Renton was lost to chain stores and parking moats long ago. I got to the store its first weekend; it was expectedly swamped. The thing’s huge and imposing, even by hypermarket standards. While Kmart and Fred Meyer at least try for inviting atmospheres despite their size, Wal-Mart simply overwhelms. The fluorescent lights are somehow harsher; the shelves are taller and deeper; the ceilings are higher; the colors are colder; the signage is starker. And everywhere, posters and banners shout out what a dynamic, energetic, powerful outfit Wal-Mart is.
It’s easy to see how this formula worked in the south and midwest towns where Clinton’s late pal Sam Walton started the chain. To residents used to small-town humdrum, Wal-Mart barged in with the biggest retail-theater experience they’d seen, one with the spirit not of nostalgia or homeyness but of a company (and a nation) on the go-go-go. But in a community that already has big-time retail, the Wal-Mart formula seems just plain shrill. Even the (nearly deserted) Kmart up the highway felt like a cozy neighborhood boutique in comparison. And as for prices and selection, Wal-Mart’s endlessly-touted “buying power” might work against the indie stores in the small towns, but it can’t significantly undersell other hypermarket chains and can’t match the selection of specialty stores.
I finished my afternoon at the nearby Lazy Bee, a highly independent restaurant and Boeing workers’ hangout. With model planes hanging from the ceiling and booths made from surplus 727 seats, it’s a place no chain operator could conceive of. (Even my chalkboard-special meal was priced to come out, with tax, at $7.07!) I was reminded of zine editor Randolph Garbin’s Recipe for an American Renaissance: “Eat in diners, ride trains, shop on Main Street, put a porch on your house, live in a walkable community.”