MISC. CAN’T BELIEVE nobody else (to our knowledge) has noted how the new logo for Safeco Insurance (and, hence, for Safeco Field) looks a lot like a rightward-slanting dollar sign…. Speaking of stadia, turns out the Kingdome can’t be imploded on New Year’s 2000 without canceling a Christian convention tentatively scheduled for that night. Darn.

(SUB)URBAN RENEWAL: With the opening of the 3rd Ave. Deli in the ex-Bon Tire Center on 3rd, downtown has its own mobile, curb-based readerboard sign with arrow-pattern chase lights. Strip-mall flavor in the heart of the city!

AFTERWORD: Crown Books is closing all its Washington stores, as part of a nationwide retrenchment. The book superstore chains’ chief victims aren’t the specialty independents, but the smaller general bookstores of both indie and chain ownership.The stores that discounted the bestsellers, prominently displayed the most heavily advertised books, and offered very little else.

BUT DO THEY COME IN LONG-SLEEVES?: Viagra
that male-potency pill endorsed by everybody from Bob Dole to Hugh Hefner, isn’t available yet in some countries, including India. That hasn’t stopped a Bangalore, India company from marketing Viagra-logo T-shirts with the slogan “What the World Wants Today.” A co-owner explained to Reuters, “Today, Viagra is not just a pill… it is a positive attitude bringing hope to people.”

JUST IN TIME FOR XMAS: Mattel’s debuting a Barbie-sized Erica Kane doll. Imagine all the wedding gowns you could get for it! Or maybe you could play where she grittingly grins while your Marlena Evans and Vicky Lord dolls show off their tiny Emmys.

REVOLTIN’ DEVELOPMENTS: A couple months back
Misc. wrote about the possibilities (for good or ill) of a new American revolution. Seems the topic’s becoming popular; at least as a selling tool. Both Taco Bell and Dos Equis invoke bizarre takes on Poncho Villa to sell consumer consumables. A golf ball called the Maxfli Revolution advertises it’ll help you “Seize Power and Take Control.” Closer to home, the highly institutional-looking ARO.Space sez its initials stand for “Art and Revolution Organization” (its ads even say “Viva le Revolution!”). If this keeps up, Baffler editor Tom Frank will have enough “advertisers co-opting the language of dissent” rant topics to keep going for years.

PASSING THE TORCH: British Petroleum (which bought Standard Oil of Ohio in the ’80s) will buy Amoco (formerly Standard Oil of Indiana); so the former Mobil (nee Standard of New York), Exxon (nee Standard of New Jersey), and assorted other gas stations in Washington now bearing the BP brand will eventually change. (Alas, no more “Petrol for the lorry” lines, and no more jokes about where bees go to the bathroom.) But it’s not known yet whether they’ll assume Amoco’s torch logo or whether Tosco
the Connecticut-based company that bought BP’s Northwest operations in the mid-’90s and kept regional rights to the BP name, will instead change them to the 76 brand, which Tosco now owns outright. (After the print edition of this column went to press, Tosco announced it would keep the BP brand on its stations for the time being.) In other energy-related matters…

A BURNING ISSUE: It’s hard right now to think about heating equipment, unless it’s everybody’s favorite gas-powered industrial space heater. I speak, of course, of the mighty Reznor. When a rock singer using that surname showed up, some fans wondered whether he was related to the brand name bearing down from near the ceilings of stores, warehouses, artists’ studios, garages, nightclubs, etc. Turns out ol’ Trent is indeed a descendent of the company’s founder George Reznor (who entered the furnace trade in 1888, in the same central Penna. town where Trent grew up).

But the Reznor family’s had little to do in decades with the company, which has changed owners several times. Current owners gave 120 or so employees an “offer” last year: Take pay cuts of up to 28 percent, or else. The workers stood their ground. The owners shipped the jobs off to Mexico. Northeast politicians are now invoking the ex-Reznor workers as poster children for the injustices of NAFTA and the Global Economy.

So next time you hear Trent’s moans about frustration and helplessness amid a decaying industrial landscape, look up. If you see a Reznor heater above you, it’s a reminder that, for some, such feelings aren’t just an act.