The Northwest Bookfest was held again this year in the Stadium Exhibition Center, and again failed to fill even the front room of that vast space. (Curtaining off sections of the room is apparently not practicable or feasible, because the center’s restrooms and concessions are situated along the side walls.)
The result: While attendance was apparently comparable to last year’s event (which had more touring big-name authors), the room energy (and, perhaps, consequently the booth sales) just wasn’t what it had been back when Bookfest took place in the cozy confines of Pier 48 (where, as I’ve oft mentioned, Alice Wheeler shot the cover of Loser at one of Nirvana’s last shows). The pier, alas, is no longer available for public rental. The State Convention Center, whose more flexible floors hosted the 1999 Bookfest, is apparently not available at the right time of year to land a lot of big-time touring authors.
Last year, I proposed revamping Bookfest to fit the space. Since it’s a space built for auto show-type events, I said Bookfest should become more like one of those–a World Of Words Literama, full of pomp and circumstance and balloons and gold lame jumpsuits.
The promoters did successfully attract a few new types of vendors (paper-ephemera dealers, f’rinstance), but still more could be sought out–home office supply stores, computer dealers, college writing programs, grey-sweater and tweed-jacket merchants, magazine publishers (Ed McMahon could even show up to give away some bucks!).
Other possibilities to fill more of the vast room, or otherwise make the thing more exciting: More word-game and puzzle competitions; after-hours no-kiddies-allowed readings from the “good parts” of highbrow novels; Appalachian-style storytelling fests; banks of computers where visitors could add-a-line to ongoing stories; bulletin boards (real, not computerized) where visitors could post index-card-borne answers to pollster-type questions (favorite literary character, first book ever read, etc.); classic poems displayed on big LED-readout walls; maybe even a literary-character costume contest.
Yes, these suggestions go beyond Bookfest’s laid-back-and-mellow dictum of good taste, and that’s part of the point. Reading and (especially) writing are largely solitary pleasures. It’s good to get readers and writers in one big place to share their joys and receive one another’s support. And as a mid-October event, Bookfest marks the beginning of stay-inside season; thus it should be more festive and celebratory, the better to help its attendees stave off Seasonal Affective Disorder and remain cozy and happy thru the dreary months to come.