Yeah, Bush looked nervous and struggling. But consider the “good ol’ boy” marketing strategy, in which Bush, in real life an Ivy Leaguer from one of America’s most patrician families, has spent his adult life playing the public role of a modest Texan cracker who’d sowed his wild oats but, thanks to God and a good woman, got over it and is now as successful as you could be if you only stopped being a lazy self-victimizing poor person, and who proves he’s in touch with the common folk by presenting himself as a devout anti-intellectual, a man who must struggle to compete at the elistists’ word games.