I first visited the Pike Place Market in 1975. More than three years after city residents voted to “Save the Market,” the big renovation/restoration was still underway. Much of the South Arcade was boarded up, with “artistic” grafitti and murals painted on the plywood barriers. One board bore the simple message: DON’T FIX IT UP TOO MUCH–SAVE THE MARKET.
The Market voters had “saved” was a homey, funky, rundown warren of stands and shops, a place of proletarian dreams and honest hard work. The fixed-up Market maintained this look, even as the surrounding First Avenue sleaze district shrank.
As the years passed, it became a mecca for civic self-congratulation. More merchants geared themselves to tourists, using such gimmicks as the infamous fish throwers. Luxury car dealerships shot magazine ads along Pike Place (“No Ordinary Supermarket, No Ordinary Car”).
New York financiers, supposedly “silent” investors in the Market’s real estate, suddenly claimed ownership. The city fought ’em and won. The city argued the financiers intended to “fix it up too much,” destroying the Market’s soul for the sake of upscale retail revenues.
Now, it seems the city bureaucrats running the Market might just be “fixing it up too much” on their own. Some of the powers-that-be want to promote the place as the ultimate high-end retail destination for the condo crowd.
I say the Market’s role as “the soul of Seattle” is more vital than competing against Whole Foods.
Sure, sell fancy stuff. But still sell the basics. Make the place a refuge for products downtown people need but high-end retail doesn’t offer.
And Keep It Funky, God.