Thanks to Charles Brubaker, I’ve rediscovered Ted Rall’s three-part column on the state of the newspaper biz in that simpler time known as November 2007. (Here are the links to installments one, two, and three.)
Rall begins with the now too-familiar roll call of woes besotting the newsprint industry; principally, the woe that online ads bring far, far less money per reader than print ads do.
Rall ends with the suggestion that the three national dailies might thrive while mid-market local papers wither away.
Instead, the recessionary rains have fallen on all newsprint creatures, great and small.