A Short History of the Seattle Comics Scene

Based on an essay for The Stranger

by Clark Humphrey and James Sturm

3/15/95

Nearly two decades after central Seattle native daughter Lynda Barry first snuck a small comic strip onto the classified pages of the old Seattle Sun, the Seattle comics scene boasts a diverse and vibrant community of artists, writers, and publishers. Perhaps not in a generation has there been such a gathering of comics creators in one place. These artists’ lives weave together at work and play. Seattle has been, and continues to be, a mecca for a generation of cartoonists who are more concerned with the exploration of their craft than the demands of the marketplace.

First off, let’s offer an attempted definition of “alternative comics.” A simple definition would be comics created for their artists to express themselves. Another definition involves works that derive direct or indirect inspiration from the 1967-73 underground comix explosion–when artists like R. Crumb, Bill Griffith, S. Clay Wilson, Art Spiegelman, Trina Robbins, Seattle native Shary Flenniken(Trots and Bonnie) and scores more mingled, penning and publishing hundreds of black-and-white comic books in the process. That scene fragmented, along with the rest of the “counterculture,” and sputtered along for several years.

As the ’80s dawned, so did a new distribution system that helped make post-underground comics publishing more feasible. Under this system, known as the “direct market,” specialty stores bought publications on a non-returnable basis. This scheme led to a network of mom-and-pop comic book stores, many of which found shelf space for works by small publishers with non-action-adventure subjects.

This anti-corporate stance may be the most important link among the Seattle comics community. Just as first Seattle theater groups and then Seattle bands broke with their respective established industry hierarchies to start doing and promoting their own thing, so have Seattle cartoonists.

And just as there never was one singlular “Seattle Sound,” despite the national music-press hype of one, there isn’t one “Seattle Look” in cartooning. What there is, is an attitude of cooperation, self-expression, and relatively hype-free promotion.

It’s also a place where living, working and getting around are still practical: One former New Yorker noted that there were at least as many alternative cartoonists in New York as here in Seattle; but back there, the city itself was such a demanding presence that fostering a community in such a hectic environment was difficult at best. Some artists even claim the local weather makes it easier to stay home and keep concentrating on their drawing.

History of local cartooning

There’s at least been newspaper cartooning since this place was settled. Washington’s most famous politician, the late Sen. Henry Jackson, got his nickname “Scoop” from an Everett Herald comic strip about a lazy paperboy. Dennis the Menace creator Hank Ketcham grew up on Queen Anne Hill. Basil Wolverton, a resident of southwest Washington, is acknowledged today as the first master of hideously funny caricature. Other Northwest artists of national note included Uncle $crooge creator Carl Barks and Broom-Hilda creator Russel Myers.

But the force that really got local kids from the late ’50s to the early ’70s turned on to the possibilities of funny drawings came not from the papers but the tube. KING-TV had a succession of three “Cartooning Weathermen”: Bob Hale, Bob Cram, and Tom Davie. In the pre-minicam years they added a visual dimension to what were often static talking-head newscasts. They chatted to the audience about the day’s weather and other light topics while making funny drawings with felt markers on big sheets of paper. Their nightly real-time demonstrations helped demystify the creative act, and instilled the cartooning bug into local kids like Lynda Barry,Mike Lukovich (now a Pulitzer Prize-winning editorial cartoonist in Atlanta), and Tacoma native Gary Larson. (Berkeley Breathed, who moved here after establishing his career, isn’t related to this history.)

More recent roots

The more specific origins of the local comics scene began in the mid-’70s. The Evergreen State College (specifically, its radio-station program guide and its student paper) provided a training ground for Barry, Portland native Matt Groening, Charles Burns, Steve Willis, and Dana Squires (whose hip yet lighthearted images helped inspire the “innocent” graphic look associated with the K Records scene).

Barry was known at the time as a typical comics loner, who preferred the company of her pen and paper to the companionship of other artists. Still, she appeared in a lot of places before she left town in the mid-’80s. After leaving Evergreen, Barry contributed to the UW Daily (alongside her high school buddy John Keister) and to the Seattle Sun, an alternative weekly published from 1974 to 1982. The Rocket began as a Sun spinoff in 1979, publishing Barry, Burns, Holly K. Tuttle, Mark Zingarelli, Michael Dougan (who moved here from east Texas), Ron Hauge (later a writer for Ren & Stimpy and Seinfeld), and Triangle Slash. The Rocket also commissioned strips and covers from out-of-town alt-comics stars like Gary Panter (who married former Rocket art director Helene Silverman in New York), Drew Friedman, Raymond Pettibone (famous for his Black Flag album covers), Carel Moisievitch, andHarvey Pekar. Local publisher Michael Dowers was printing mini-comics (including Willis’s Morty the Dog) from 1982 on.

But despite all this activity, there was not much of an interacting community of cartoonists here in 1984, when Peter Bagge arrived from New York (because his new wife got a job at her parents’ deli in Kirkland). Bagge describes the Seattle cartooning scene at the time as stuffy and Victorian, a city of loners and hermits. The cartoonists didn’t see themselves as a group. No one wanted to meet anybody. Bagge was editing Weirdo (a quarterly anthology comic book founded by R. Crumb) at the time, and sought out cartoonists as a way of making friends. Weirdo began to take on a Northwest flavor, with artists like Dougan and Zingarelli appearing in it regularly. Taking it upon himself to build a community, Bagge hosted parties and gatherings with people like Dowers, ex-Rocket writer Dennis P. Eichhorn, and Bruce Chrislip.

As Eicchorn remembers those times, “I’m not going to mourn for the good ol’ days. Cartoonists were starving to death then and they’re starving to death now.”

The coalescing of it all

Bagge persuaded the publishers of his solo comic book Neat Stuff, Fantagraphics Books, to move from L.A. to Seattle in 1989. Over the previous eight years, Fantagraphics had become the preeminent U.S. publisher of alternative comics. Besides Bagge, its stars included Gilbert and Jaime Hernandez (Love and Rockets), Daniel Clowes (Lloyd Llewellyn, Eightball), Roberta Gregory (Naughty Bits), Joe Sacco (Yahoo, Palestine), and Stan Sakai (Usagi Yojimbo). Its magazine about the business, the Comics Journal, was recognized and/or castigated throughout the alternative-comics world as the chief vehicle for news and criticism about the field.

Fantagraphics honchos Gary Groth and Kim Thompson set up house in a remote suburban split-level near the King/ Snohomish county line. They held parties there for their staff and local and visiting cartoonists about once a month or so. Because many of them had to carpool to get there and back, the Groth-Thompson parties forced many typically-shy cartoonist types to learn to become social, to keep talking to their fellow guests over the course of an evening. This furthered the local comics scene’s evolution from a bunch of individuals isolated at their own drawing boards, toward a mutually-supportive group.

Gregory, Pat Moriarity, and Jim Blanchard came to Seattle specifically to work in the Fantagraphics production department. Other creators began to move here to become part of the community forming around the company: Julie Doucet, Ed Brubaker, Jeremy Eaton, and Al Columbia.

The Stranger brought James Sturm and Jason Lutes here, and has given freelance work to such creators as local kid Megan Kelso and newcomers Ward Sutton and Ellen Forney.

Posters, advertising work, record covers, and Rocket and Stranger illos provided work for several local cartoonist/illustrator crossovers, including Triangle Slash, Friese Undine, Carl Smool, and Ed Fotheringham (who’s gone from Sub Pop covers to the pages of the New Yorker).

The current scene

The work of Seattle’s cartoonists varies greatly in content, style, ambition, and maturity. Some, for instance, are inspired by Scott McCloud (Understanding Comics), others by underground creator Joe Coleman. There are various factions and, like in most communities, a fair amount of gossiping.

The scene has continued to grow on its own momentum, as cartoonists move here to be part of it. Some (like Doucet) leave; others (like Forney) settle in for the long haul. Cartoonists like Jim Woodring and Bagge own houses and have children.

Despite the hype and media exposure some alternative comics creators have gotten in recent years, theirs is still a fairly underground cult milieu. If this medium is ever going to break through and be taken seriously by a larger public, better work needs to be produced. Perhaps the conditions here in the Northwest will allow comics to take another step forward.

Welcome to the new-look Stranger. Hope you didn’t have too hard a time looking a few pages further into the paper for Misc., the pop-culture column that actually likes to be printed in smaller type (a more intimate reading experience, ya know). For newbies, this is a column of public phenomena from cult- to mass-level, along the whole personal-cultural-political-corporate continuum, in Seattle and beyond. We don’t do gossip, we don’t do gonzo, we don’t settle wagers.

COUNT YR. BLESSINGS DEPT.: Even if you’re uncomfortable with the new-look Stranger, just remember it could be worse. It could be like KIRO-TV’s old “News Outside the Box.” Worse, it could be like the new-look Sassy, a second-rate imitation of the early-’90s teen mag of the same name, now run by a different company with an all-different staff. The old Sassy was an interesting attempted compromise between real communication and the same old consumerist hype. The new Sassy is just the hype, delivered in a lame impersonation of the old mag’s breezy copy style. What’s more, the old Sassy acknowledged that teenage girls had a wide range of motivations for doing (or buying) things. In the new Sassy, everything in a girl’s life’s supposed to revolve around boys–getting them, bending them to your will, dumping them, getting new ones. (It even encourages its readers to become online-service users because “for one thing, it’s a great place to meet guys.”)

LOCAL PUBLICATION OF THE WEEK: Perfect Universe is an anonymous four-page zine of altered comic strips, available at Linda’s Tavern and other places. It’s an old trick to make familiar characters start talking about VD, condoms, beastiality and alcoholism. But it takes a certain snazz to make it work, and whoever redrew these strips has it. My favorite segment: the cut-up image of Andy Capp sitting silently at his barstool, in the exact same pose for seven consecutive frames.

THE MISC. BOOKSHELF: Imagine my surprise when I found, in a second-hand store, a paperback of a sci-fi novel called The War With the Newts! Imagine my glee when I read the back-cover copy, calling it a “prophetic and stirring novel about man’s fatal propensity to pervert the best things of the world.” Turns out to have been the final work of Karel Capek, the brilliant Czech satirist whose play R.U.R. gave the world the term “robot.” Capek wrote Newts in 1936, two years before the Nazis asked the Western powers for the right to take over his country in exchange for a promise not to invade anywhere else.

The book’s a satire of colonialism, racism, and global trade, among many other things. The Newts of the book are four-foot-long salamanders found on a remote South Seas island. They’re at least semi-intelligent; they can be trained to speak and to use knives, explosives and construction tools. And when given enough food and protection from predators, they breed like mad. In the story, which spans about 50 years with no true central characters, the major nations take to breeding Newts as all-purpose slave laborers for everything from manufacturing (in special shallow-water factories) to dredging and building new islands. They become an obsession for socialists, missionaries, and angered labor unions. “Exotic” songs, dances, and films are created to exploit their novelty. They’re described as perfect workers, always hard-striving and never complaining–until a billion-Newt army asserts control of the world’s seaports and announces plans to dismantle the continents, so the world can become one big Newt habitat. (R.U.R. also ends with the robots conquering the humans.)

The Newts paperback’s introduction quotes Thomas Mann’s daughter Erika writing to Capek praising “Your story of those sly, clever creatures which were first trained by man for all sorts of uses, and which finally, turning into a mob without soul or morals but with dangerous technical skill, plunge the world into ruin.” Any similarity between Capek’s disciplined, emotionless army of destruction and any similarly-named contemporary force is purely coincidental, of course.

CONFIDENTIAL TO MRS. FREELAND: My big Seattle punk-history book goes to press this month. I could still use your memorabilia. How do I reach you?

END-O-ERA DEPT.: As our house ads note, this is the last Stranger to look like this. Next week it’s the all-new paper: new typefaces, new headings, new art, all on a more conventional 14-inch page size (haven’t we always told you length doesn’t matter?). If you really can’t take the change, you can always get a computer and the Utopia and Futura font families, type everything in, and print it out again. Speaking of new beginnings…

LARRY’S MARKETS COMES TO QUEEN ANNE: The wall of cereal and the dozen different kinds of cilantro are nice. But in my day, you didn’t have a real supermarket opening in Western Washington unless J.P. Patches was there. Speaking of retailing traditions…

THE ENDLESS SLEEP: Don’t let the combination of “Huge Clearance” and “For Rent” signs fool you. Dreamland on Broadway is (for now) staying around, though it’s gonna be remodeled and might close temporarily. It’s the successor to the ’70s U-District Dreamland (arguably the first vintage clothing boutique in the state). In its heyday it was more than a site for used leather jackets and jeans–it was a gathering place for the nascent Seattle punk scene, like the recently-closed Time Travelers on 2nd. Dreamland owner Danny Eskanazi (a former punk record producer) also has a downtown store, Jack Hammer on 1st, but has concentrated lately on more lucrative export operations (he was one of the first in town to ship used Levi’s to Japan, now a booming biz). Speaking of the garment trade…

THE REAL SKINNY: Models Inc. has gotten media jabs for shallowness and exploitation (usually deserved). You knew they were gonna have a bulimia storyline, but the surprise was how right-on it turned out to be, involving a self-esteem-challenged woman who developed an aversion to food after being violently raped. The ex-bulimics I’ve known weren’t trying to look like Calvin Klein girls. They’d suffered from abuse (in sexual or other forms), and had developed a subconscious compulsion to not let anything into their bodies. To them, purging was the ultimate chastity, not a route to physical perfection or sexiness but a rejection of the whole physical/ sexual realm. Of course, if a show wanted to be really serious about the clothing biz, it’d mention the overseas women who actually make the garments for a buck and a half a day. Speaking of foreign power and domination…

PREMISES, PREMISES: With the Soviets gone, so is that wacky institution known as Stalinist ideology. That was an actual cabinet-level state ministry that thought up ever more elaborate excuses why anything the USSR did was in the best interests of The People. Nowadays, in Chechnya the Russians aren’t claiming to do anything more or less than quashing a regional insurrection, not defending the inevitability of world socialism from bourgeois regression. Indeed, perhaps the only place where imperial ambition hides behind a thin cloak of philosophy is here in the good ol’ US-of, where “family values” and “moral renewal” are used as the excuses for a regime that really values nothing but money and power. Speaking of politix…

SCHOOL DAZE: Four times, the Seattle School Dist. tried to get voters to OK construction bonds via traditional campaign tactics: lotsa slick bigtime media ads, fundraising dinners for bigshots, professional consultants. Four times they lost. Then they tried grass-roots person-to-person campaigning aimed at individual voters, especially minority and middle-class voters more likely to have kids in the schools. It worked. The lesson: “Progressive” politics can become popular, at least in some places, if properly explained and respectfully promoted. Speaking of patterns of communication and influence…

SOUTH OF THE BORDER: Having dissed the San Fransisco culture industry several times in the past year, I felt it was time to be honest and list some Bay Area things I actually like (in no particular order): The Residents (originally from Louisiana), the Melvins(originally from Grays Harbor County), Factsheet Five magazine (originally from upstate New York), the pre-1988 works of Jello Biafra (originally from Colorado), Vertigo, The Streets of San Francisco, Re-Search Publications, ungerground comix, computer magazines, Rice-A-Roni, Ghirardelli Flicks candies (which seem to have disappeared, alas), Roller Derby, Canyon Cinema Collective (distributor of those lovingly self-indulgent ’60s-’70s “experimental” films that all seemed to have at least one mushroom-cloud shot), Carol Doda (perhaps the last true burlesque star), and Margaret Keane (painter of doe-eyed waifs).

UPDATE: In our In/Out List a few weeks back, we listed “tribute albums” as an Out. More evidence: Duran Duran’s recording a CD tribute to bands that “inspired” them, including a cover of Public Enemy’s “911 Is A Joke.”

THE FINE PRINT (at the bottom of a billboard on a Snohomish County Community Transit commuter bus, selling houses in my ol’ hometown of Marysville by showing a whitebread yuppie nuclear family picnicking in all-white clothes): “Models do not represent any race or family formation preference.”

DAY OF DISCOVERY: I finally realized why I have so much trouble understanding post-adolescent obsessions. It’s because I never really had a post-adolescence. I can love cute childish things, silly adolescent things, and certain mature adult things. But there’s a certain stage of development some people pass through, some people never get over, and I skipped–the stage of the “educated fool” (the dictionary definition of “sophomore”). It’s the moment of a romanticized first awakening to the complications of grownup existence. Not real understanding, but just the initial shock. My late adolescence and early adulthood were times of constant emotional and frequent financial turmoil. I didn’t move from a sheltered suburban upbringing to a swinging college town and suddenly discover how complex life was. To me, life always was complex. So I didn’t get, and still don’t get, a lot of post-adolescent (or post-adolescent-retentive) compulsions, such as (in no particular order): Terrence McKenna, Anais Nin, Naomi Wolf, Charles Bukowski, Hunter Thompson, the yuppie Hendrix cult, the Grateful Dead, Timothy Leary, neopaganism, “serious” science fiction, raves, pot, acid, semiotic analyses of Madonna, J.D. Salinger, Allen Ginsberg, Joni Mitchell, &c., &c. It may also be why I still love the ’60s Batman but am bored by the ’80s Batman.

RE-TALES: Chain stores are dropping on Broadway while indie merchants survive: first Burger King turns off its broilers after Xmas, now Crown Books has suddenly shuttered without even a clearance sale. In the District, Cellophane Square’s experiment with an all-vinyl store at its old 42nd St. location failed; now the original Cello2 is gone (ah, the memories…) and everything’s being consolidated at the new site.

Meanwhile, Seattle’s other surviving original-punk-era record shop also shutters this month. Time Travelers was to have been demolished for the new library that failed on last November’s ballot; the current owners decided to close anyway. In recent years it’s been less of a record than a comic-book store, a hard business with nonreturnable merchandise of very unpredictable popularity, with two much larger competitors downtown.

ARS GRATIA ARTIS DEPT.: ArtFBI (Artists For a Better Image) is a Maryland-based group devoted to preserving arts funding by attacking perceived ideas about the arts and artists spread by politicians, the media, and by artists themselves. The group’s Internet site (gopher.tmn.com) includes articles and other materials about the necessity for artists to reclaim their role at the center of the community.

I and other Stranger writers have written in the past that federal arts funding has too largely served to subsidize formula entertainment for the rich. The entities doing most of the real creative endeavors here and across the country still live and work on the fringes, while the biggest cries to stop the NEA’s demise come from institutional theaters and museums that serve the Haves with slick nonthreatening material. While I still believe the upscale should be able to support their own leisure pursuits, I also oppose Newt’s crusade against arts funding–because it’s really a crusade against art, against what art ought to be. The Right is trying to silence all opposition, real or potential, to its societal vision of greed and obedience. To fight this, we’ve gotta do what ArtFBI suggests, and reassert the role of art at the heart of society. Art has to communicate a meaning to people, and not just to liberal-arts grads either. Part of the legacy of modernism is the way the upper classes used newfangled “sophisticated” art forms and genres to define its own difference from the masses. This alliance between modernism and elitism gave Stalin and Hitler their excuses to wage war against expressionistic, surrealistic, nonrepresentational, or oppositional artists, while mandating life-denying kitsch art (cf. The Unbearable Lightness of Being). Newt doesn’t want to kill artists or destroy their works; he’ll settle for isolating them into the margins of discourse by smear campaigns disguised as political funding debates.

WEB FOOTING: I wish I knew who first wrote “I apologize for the length of this message; I did not have the time to make it shorter.” The reason you’ve been seeing fewer, longer items in Misc. lately’s ‘cuz I’ve been busy with (1) my book (now retitled Loser: The Real Seattle Music Story; current ETA: April); (2) my live talk-variety performance event (Fri., 1/20 at 911 Media Arts, 117 Yale Ave. N.); and (3) my current addiction of the month, the World Wide Web.

For once, there’s something worth the Cyberhype. The WWW’s a Swiss-invented software protocol for sending cross-referenced texts, graphics, sounds and other files thru the Internet. Sign up for a local Internet access service, get the appropriate software (my pick: Netscape), and start following the hypertext links to assorted files at assorted sites in assorted places around the world.

The WWW is nothing less than a generalist info-browser’s wet dream. You’re just a click or two or twelve away from scientific and technical info, sampled bits from new bands, scans of new and historic art and photos, classic and PoMo literature, attempts at collaborative art and fiction, episode guides to your favorite sitcoms, online-only music and culture zines, and online editions of your favorite print mags, including that stoic German newsweekly Der Spiegel (the latter has just the articles: no cute ads for Euro-only products like mayo-in-a-tube, no gratuitous nudity like the topless skin diver DS used to illustrate a story about water pollution).

But among my fave WWW places are the personal home pages set up by communicatively-minded individuals with data-storage privileges at their access providers. They’re like personal zines without the Kinko’s bills. There are hundreds of them already, ranging from plain-text first-person narratives to complicated multi-page hypertexts with sound files and original and/or sampled pix. Topics range from travelogues and hobbies (model planes, sci-fi) to essays on the big issues of the day (politics, corporate America, female masturbation techniques). Some pages have BBS-like write-in features, like opinion polls or add-on stories. It’s all chaotic, unregulated, wonderfully DIY (despite the rising number of ad-based sites) and a needed alternative to top-down, elitist commercial media. Speaking of which….

DON’T TAKE IT FOR GRANT-ED: Another of my favorite WWW sites is the online version of Extra!, the journal of Fairness and Accuracy In Reporting, a watchdog group documenting how conservative-biased America’s allegedly “liberal media” really are.

The online Extra! currently includes an exposé of Bob Grant, the New York-based talk radio host soon to appear on KVI. Grant isn’t merely another of those tasteless boors who excuse their grossness under the now-sacred rubric of “Political Incorrectness.” He’s an admitted blatant racist. Here are some things he’s said on WABC-AM, New York (as compiled by FAIR and New York magazine): “We have in our city, we have in our state of New York, we have in our nation, not hundreds of thousands but millions of sub-humanoids, savages, who really would, would feel more at home careening, careening along the sands of the Kalahari or the dry deserts of eastern Kenya — people who, for whatever reason, have not become civilized.”…”I can’t take these screaming savages, whether they’re in that African Methodist Church, the AME church, or whether they’re in the streets, burning, robbing, looting. I’ve seen enough of it.” Grant has also advocated the discredited pseudoscience of eugenics (which Hitler used in his “master race” allegations), and has advocated, if only as a pie-in-the-sky-someday hope, that non-whites be legally forbidden from having children. KVI loyalists wrote tons of nasty letters last year when Times columnist Jean Godden called the station “KKKVI.” Adding Grant to the station just shows how far-from-wrong Godden was. It relates to something I wrote a couple of years back, that demographics is the death of democracy. Many of last fall’s victorious Newtzis won by slim margins furnished by talk-radio listeners. Our country is being run on the political ideas that attract the upscale, middle-aged male audiences talk-radio advertisers seek.

Meanwhile, Jim Hightower, Austin populist and one of the few non-demagogues in syndicated talk radio, is now on in Seattle, 10 am-1 pm Saturdays on KIRO-FM (100.7). So far, Hightower’s only attracting bargain-rate, run-of-schedule ads (Ovaltine, Bromo Seltzer).

(Montreal has its Winter Carnival. Seattle has its first annual Midwinter Night’s Misc.-O-Rama, 8 pm Friday at 911 Media Arts, 117 Yale Ave. N. All ages are welcome to an evening of readings, games, weird videos, and general frolic.)

Where the Suckers Moon

Book review for the Stranger, 11/13/94

Portland ad agency Wieden & Kennedy is one of your classic Northwest success stories. Its Nike spots established it as the agency that knew how to give a hip, wiseguy image to an inanimate object. It became the sort of agency ripe to be sought by a company down on its luck–especially if that company wanted to change an unhip public image, like Subaru of America.

Where the Suckers Moon (Knopf) is former New York Times business writer Randall Rothenberg’s extremely long but laff-a-minute account of the resulting misadventure. Rothenberg follows W&K’s go-getters (some of whom openly hated cars and car ads) as they spent other people’s money to create slick, oh-so-clever artistic statements about how Subaru makes back-to-basics cars for back-to-basics people. At a couple of points, Rothenberg implies (but doesn’t overtly allege) that the ads may have been intended more to increase the agency’s rep inside the ad world than to move units.

Rothenberg uses 463 pages to discuss the making of a handful of 30-second commercials and another handful of print ads. With that much available verbal roadway, he covers every conceivable angle of his topic, from the lighting and editing tricks used in modern commercials to the ideological roots of W&K’s trendy approach to image-making, from the history of Japanese automaking to the corporate-culture clashes between Subaru in Japan, Subaru of America (until recently a separate wholesale company started by a Philadelphia furniture salesman), and their branch offices and dealers. Add a recessionary, industrywide sales slump and some Oregon ad whizzes smugly telling everyone that everything they’ve heretofore done to sell cars was wrong, and you get a fascinatingly-described series of turf conflicts among people who often don’t seem to be trying to do the same thing (i.e., push the sheet metal off the lots). You also get a great glossary in the back for further reading about the wacky world of marketing.

You also get a few tidbits of regional history — how Portland’s business culture of New England Brahmin descendents differs from Seattle’s ex-Minnesotans, and how there’d been a dark side to Oregon’s pure-living ideology long before anti-gay crusader Lon Mabon (it was once a center of Klan activity, and passed a law to prevent blacks from moving to the state).

Rothenberg doesn’t, however, mention the ad that most completely encapsulated W&K’s desperation to be hip, the infamous “It’s like punk rock, only it’s a car” ad that aired a few months before the carmaker fired the agency.

Now, Subaru’s gone back to low-budget, low-profile advertising with clunky slogans like “The Beauty of All-Wheel Drive.” The cars are selling not significantly better or worse than when W&K ran its pretentious “Lack of Pretense” ads. W&K went on to make self-referential PoMo ads for Black Star beer (another campaign now discontinued) and OK Soda (ditto).

11/94 Misc. Newsletter

(incorporating four Stranger columns)

BUSCH BUYS STAKE IN REDHOOK:

LOOK FOR THE ‘BALLARD BITTER GIRLS’

IN PIONEER SQUARE THIS FRIDAY

Welcome again to Misc., the pop-culture corner that has one question about the Varsity’s recent documentary Dream Girls: If an all-male Japanese theater is called Noh, is an all-female Japanese theater a Yesh?

AW, SHOOT: We begin with condolences to those who went to the Extrafest fiasco, billed as a free concert but more accurately a way for filmmakers to get crowd shots without paying people. The producers’ inexperience in live events showed throughout the evening. Some bands only got to play as few as three songs. There were long impatient waits during lighting setups. The director’s opening remarks treated the audience as idiots, asking them to be nice kids and not mosh. That only got audience members to mosh at their first opportunity; they were met by harsh security, who grabbed some folks by the neck, dragged them into the hallway, and made them stand for Polaroids for some reason. Three kids tackled a particularly nasty guard. Two-thirds of the audience walked out long before the end.

UPDATE: Looks like Nalley’s Fine Foods won’t be sold to archrival Hormel after all. The farmers’ co-op that holds a big stake in Nalley’s current parent company don’t want to lose the big processor-manufacturer as a captive market for their products.

GIMME A BRAKE: The Times recently reported that UW athletic director Barbara Hedges, since her appointment to the job, had been parking her Beemer in a campus space signed “Handicapped Parking/By Permit Only.” The UW Daily reported it, causing a temporary minor ruckus. The university administration resolved the matter by having the signs at Hedge’s space changed.

SPEAKING OF SPORTS: The Seahawks want to make the beleaguered Kingdome a truly beautiful place at last: Real exterior surfaces, bigger and better concourses, a slick green-glass entrance with shops and banquet rooms, a permanent exhibition pavilion on part of the current parking areas, landscaping around the remaining lots, even more bathrooms. The problem, natch, is the price tag: $120 million. The team doesn’t have that kind of dough and the county surely doesn’t, especially right after spending almost as much to fix the Dome than it originally spent to build it. The Mariners, meanwhile, say they don’t want to sign another long-term Dome lease no matter what’s done to the place–they want their own space, preferably with a mega-costly Toronto Skydome sunroof, for something in the $250 million range.

This has always been a town whose dreams far exceeded its pocket contents. For over 30 years we’ve planned and/ or built an array of “world class” structures on the limited wealth of a regional shipping and resources economy. The result: A handful of refitted older buildings, another handful of decaying newer buildings, and one truly world-class structure (the Space Needle, built with all private money). These days, we’re besieged with blueprints or ideas for one all-new stadium and one revamped one, a square mile of condos and token green space, a new concert hall, a big new library, an addition to the convention center, a new airport nobody except bureaucrats wants, a new city hall and/ or police HQ, and three or four different potential regional transit systems.

Just ‘cuz there’s some Microsoft millionaires out buying Benzos on the Eastside, it doesn’t mean Seattle’s become a town of unlimited fiscal resources. Of course, the politicians (most of whom never met a construction project they didn’t like) will support as many of these schemes as they think they can get away with, rather than bother with comparatively mundane initiatives like health care and low-income housing that don’t lead to campaign contributions from big contractors and construction unions.

However, let it be known that I like the Dome, for all its faults. It’s a great place for monster-truck rallies, boat shows, and the temporary neighborhood built each year for the Manufactured Housing Expo. No matter what happens to the sports teams, the Dome should be maintained at least for these uses.

GOTH-AM CITY: Saw a public-access tape made at the Weathered Wall’s Sun. nite “Sklave” gothic-fetish disco event. It accurately represented the spirit of the event, which I’ve been to and liked. But I took issue with one long segment where some young dancers in pale faces and black clothes whined that “Seattle is just SO behind the times.” This death-dance stuff’s almost as old as punk, and I can assure you it’s had local consumers all that time. But being new or hot isn’t the important thing anymore. What’s important is doing your own thing, which just might be the Bauhaus/ Nick Cave revival thing. Speaking of the beauty of death…

HOW I LEARNED TO LIKE HALLOWEEN: For a long time I was bummed out by the grownup Halloween. It was one of the three or four nights a year when people who never go out invaded my favorite spots, acting oh-so-precious in their identical trendy role-playing costumes and their stuck-up suburban attitudes. But this year I began to understand a bit about the need for people to let their dark sides out to play. I was reminded of this very indirectly by, of all things, Tower Books’ display of Northwest writers. There were all these guys who’d moved here and apparently couldn’t believe anybody here could have the kind of angst or conflicts needed for good storytelling. These writers seemed to think that just ‘cuz we might have some pretty scenery, nothing untoward could ever happen here. It’s horror writers and filmmakers (especially in recent years) who understand that some of the worst evils are dressed in alluring physical beauty. If a simple-minded drinking holiday can help people understand this principle, so be it.

THE ROAR OF THE GREASEPAINT, THE SMELL OF THE CROWD: A glowing Times story claimed there were approximately 1 million seats sold in each of the past two years to Seattle’s top 12 nonprofit theater companies and the for-profit touring shows at the 5th Ave. Theater. (The story waited till far inside the jump page to say that attendance at some of the biggies, especially the Rep, is actually down a bit.) Even then, more seats are sold each year to the major theater companies than to any local sports enterprise except (in a good year) the Mariners. If you add the smaller, often more creative drama and performance producers, the total might surpass the Mariners’ more popular years. (All the big sports teams together still draw more than all the big theaters together.)

Maybe Seattle really is the cultured community civic boosters sometimes claim it to be. Or maybe we’re a town of passive receivers who like to have stories shown to us, whether in person or on a screen, instead of creating more of our own (our big theaters aren’t big on local playwrights, even as some of them get into the business of developing scripts to be marketed to out-of-town producers).

THE FINE PRINT (inner-groove etchings on Monster Truck Driver’s new EP): “We don’t want to change your oil…”, “…We just want to drink your beer.”

BEAUTIFUL SONS: There’s still no real Cobain memorial in Seattle, but there’s one of sorts in Minneapolis. The paper City Pagessez Twin Cities Nirvana fan Bruce Blake (who’s also organizing Nirvana stuff for Cleveland’s Rock n’ Roll Hall of Fame) has started a Kurt Cobain Memorial Program at the Minneapolis Children’s Medical Center. It’s a fundraising campaign to provide art supplies and toys to hospitalized kids. Donations can be sent to Carol Jordan at the hospital, 2525 Chicago Ave. S., Minneapolis 55404.

BUTTING IN: The New York City government’s proposed laws against smoking in most public places, similar to Washington state’s tough new law. In response, Phillip Morris threatens to move its corporate HQ out of NYC, and also (in a move that would more directly affect politicians’ lifestyles), canceling its support for NYC arts groups. Some of these groups are lobbying the state to give in to PM’s demands. Think of it as a warning to anybody who still thinks artistic expression can stay independent of its Medicis. This might be what conservatives wanted when they slashed govt. arts support, driving producers into the influence of corporate patrons.

The issue of the arts and cancer-stick money is working out far differently in Canada. In that paternalistic land-without-a-First-Amendment, the government banned all cigarette advertising (even in print) five years ago. But they left a loophole: Cig makers could still sponsor arts and sports events, under their corporate names. The feeling at the time was that it might help a few museums and in any event, the Big Two Canuck cancer-stick makers, Imperial Tobacco and RJR MacDonald, didn’t put their corporate names on cig brands. Instead, the companies formed paper subsidiaries with the names of all their main brands (Craven A Ltd., Benson & Hedges Inc.) These false-front companies exist only to sponsor and advertise sports, entertainment and some arts events (the Players Ltd. IndyCar race, the Matinee Ltd. women’s tennis tourney), using the same logos as their parent firms’ no-longer-advertised cigs.

FOREIGN ADVENTURES: The non-invasion of Haiti just might signal a revised definition of “America’s Strategic Interests.” In the past, we warred and invaded over material resources like oil to feed US domestic industry. Now, we’re taking charge of a country whose main asset is cheap labor for multinational corporations. It’s certainly feasible to think of this as the first military occupation of the NAFTA/ GATT era.

TUBEHEADS: Seeing the KCTS “Then and Now” promos with those old kinescoped clips of live, local, studio-bound educational shows, I sure miss those things (I’m just old enough to remember old shows like Builder’s Showcase and Dixy Lee Ray‘s nature lessons). There is something special about live TV that you just can’t get in edited location videotape; the lack of commercials makes the discipline even tougher. Studio TV is the electronic incarnation of Aristotle’s rules of dramatic unity: one place, one time, one linear sequence of events. Now I love shows like Bill Nye, but there’s something to be said for the surviving studio-bound shows likeThe Magic of Oil Painting. And the sheer volume of local programs on KCTS in the pre-Sesame St. years made it the closest thing to community TV before cable access. To see such examples of Pure TV compared negatively to the likes of Ghost Writer is like those talk-show beauty makeovers that turn perfectly fine-looking individuals into selfless style clones.

PVC BVDS: The Times, 10/14, reports a New Hampshire co.’s making thermal underwear (available thru the Land’s End catalog) from recycled plastic items including pop bottles. Just the thing to wear under your vinyl outerwear when it’s too cold to wait in line outside on Fetish Night. Alas, they only come in navy blue or green, not black. (Other non-fetish plasticwear’s available at Patagoniain Belltown.)

MEAT THE PRESS: Green Giant’s moving in on that health-food-store staple, the meatless burger patty. Ordinarily, this would be just another case of a corporation muscling in on a product developed by little guys. What’s different is that Green Giant’s owned by the same Brit conglomerate that owns Burger King, causing a potential conflict-O-interest in its slogans for the veggieburger, promising, a la ice beer, “more of what you want in a burger, less of what you don’t.”

THE CLAPPER: Spielberg, ex-Disney exec Jeff Katzenberg, and Courtney Love’s boss David Geffen want to start their own global movie/ music/ multimedia studio empire. What’s more, Bill Gates is rumored to be investing in it. I thought Gates had more sense. The last guy in his tax bracket with no media experience who tried to buy into the movies, John Kluge, is still pouring cash down the fiscal black hole of Orion Pictures.

KEEP ON YOU-KNOW-WHAT DEPT.: This year, it’s Seattle’s turn to get acknowledged on a nameplate with the Olds Aurora. Next year, according to automotive trade mags, there’ll be a light-duty pickup called the Toyota Tacoma! Besides falling trippingly off the tongue, the name implies a tuff, no-nonsense truck for a tuff, no-nonsense town. My suggested options: Super Big Gulp-size cupholders, Tasmanian Devil mudflaps, half-disconnected mufflers. My suggested color: Rust.

GETTING CRAFTY: Regular Misc. readers know I write lots about the aesthetic of community life, about how architecture, urban planning and the “everyday” arts affect life and health. These things have been thought about for a long time. One proof of this was the NW Arts & Crafts Expo, a collection of sales- and info-display booths earlier this month at the Scottish Rite Temple. This wasn’t street fair art, but work of the early-20th-century Arts & Crafts Movement. At its widest definition, this movement ranged from back-to-simplicity purists like Thoreau and UK philosopher William Morris to unabashed capitalists like author-entrepreneur Elbert Hubbardand furniture manufacturer Gustave Stickley. They believed an aesthetically pleasing environment enhanced life, and such an environment should be available to of all income brackets.

The movement’s influenced peaked between 1900 and 1930–the years of Seattle’s chief residential development. It’s no coincidence that the lo-density “single family neighborhoods” Seattle patricians strive to defend are largely built around the lo-rise bungalow, the A&C people’s favorite housing style. The movement died out with the postwar obsession for the cheap and/ or big–for the world of freeways, malls, office parks, domed stadia, subdivisions and condos. Our allegedly-feminist modern era disdained many traditionally feminine arts, including home design and furnishing. The beats and hippies knew the fabric of daily life had gone dreadfully wrong but couldn’t implement enough wide-ranging solutions. You don’t have to follow all the A&C movement’s specific styles to appreciate its sensibility. We haven’t just been killing the natural environment but also the human-made environment. As shown by the Kingdome and other collapsing new buildings (Seattle’s real-life Einzürzende Neubauten), many of these sprawling brutalities aren’t forever. The next generation of artistic people will have the task of replacing the sprawl with real abodes, real streets, real neighborhoods, and (yes) real ballparks.

ANOTHER YR. OLDER DEPT.: The Stranger, the local arts and whatever tabloid I do some writing for, recently finished its third year. (Misc. didn’t show up in the Stranger ’til Vol. 1 No. 9 in November ’91.)

I was reminded how far the local weekly of choice had come when the public access channel reran a Bongo Corral variety show from early ’92, featuring an interview with the paper’s first editor and future Bald Spokesmodel At Sea Matt Cook, talking of big plans for it to become the best real alternative rag this town’s seen. Big boasts for a paper that then was a raggedy 12-page collection of cartoons, entertainment listings, essays, satire and Savage Love. Now it’s a substantial assemblage of info, fun and ads with over 36,000 copies picked up each week (twice the highest figure of the local ’60s paper Helix, three times the peak of the ’70s Seattle Sun, and as of this month higher than the Weekly if you don’t count its Eastside edition).

The Stranger‘s still a tightly-budgeted operation, with an overworked/ underpaid staff and too few phone lines, but it’s paying its way. It’s become a forum for great cartooning, unabashed arts criticism, investigative reporting, and essays on matters great and small. And while never claiming to be anybody’s “voice,” it’s become a popular reading choice among post-boomers, the people the print-media business long ago wrote off as unworthy of anything but snide condescension.

It’s no big secret how the Stranger did it. It prints things it thinks curious members of the urban community would like to read. It doesn’t treat its readers as idiots or as market-research statistics. It’s been damned w/faint praise as “trendy” and superficial by publications that run cover stories about romantic getaways and Euro bistros. It’s slight on the fancy graphics and doesn’t do many clever white-space layouts. It runs long articles in small type with small headlines and small pictures. In an age of homogenized hype and celebrity fluff, it publishes interesting things about people who say and do interesting things whether they be bestselling authors or crumpet toasters. The closest it gets to consumer-oriented “service publishing” is the Quarterly Film Guide. In keeping with a generation desperate for a sense of historical continuity, its covers comprise a modern revival of the great humor-magazine cover art of the past. In a media universe saturated with shrill self-promotion, it’s a paper of content.

‘TIL NEXT TIME, look up Earl Emerson’s new thriller The Portland Laugher (probably the first novel ever titled after a regular crank caller on the old Larry King radio show), check out the McDonald’s Barbie play set (at last, she’s got a job most kids can expect to get in real life!), and note these words Mike Mailway found in the writings of Wm. Burroughs: “A functioning police state needs no police.”

PASSAGE

Computer visionary Ted Nelson (inventor of the term “hypertext”) in New Media magazine: “Power corrupts; obsolete power corrupts obsoletely.”

REPORT

You might like to look up some small excerpts of my collaborative fiction in the new book Invisible Rendezvous by Rob Wittig (Wesleyan U. Press), and a small excerpt from my forthcoming Seattle-music book in issue #2 of Mark Campos’s comic Places That Are Gone (Aeon/MU Press).

Copies of Misc. #92 (May) are sold out; as are proof copies of my Seattle music-history book. The trade paperback edition of the book will be out next spring (still looking for pictures and reminiscences).

With subs dwindling, I’m having to consider whether to discontinue the newsletter and concentrate on my Stranger writing and my book. Your advice would be most welcome. If I do end the newsletter (which wouldn’t happen until after issue #100), current subscribers will receive alternate collections of my work.

WORD-O-MONTH

“Oogonium”

10/94 Misc. Newsletter

(incorporating four Stranger columns)

OLD SEMIOTICIANS NEVER DIE, THEY JUST DECONSTRUCT

Welcome back to Misc., the pop-culture column that thinks maybe we should get environmental artist Christo to cover the Kingdome with giant Attends garments. At its best, it would make the place look more like the billowy top of B.C. Place. In any case, it couldn’t make the joint look any worse.

WHERE NO REP ACTOR HAS GONE BEFORE: We offer a hearty hat tip to ex-Seattle Rep regular Kate Mulgrew, contracted to play the lead on the new Star Trek: Voyager. At least now she won’t just be a footnote to TV trivia for having left the original cast of Ryan’s Hope to star of the almost universally disdained Mrs. Columbo, whose reputation she hid from by working in Seattle after its demise.

WE ARE DRIVEN: Want more proof that Seattle’s “arrived” in the national consciousness? In previous decades, every little place in Southern California got a car named after it–even Catalina, an island where (I believe) private cars are banned. But you know we’ve become the new focus of America’s attention when GM names its most heavily promoted new ’95 car after Seattle’s most famous car-oriented street! Alas, there isn’t an Olds dealer in the Seattle city limits so you can’t buy an Aurora on Aurora, unless you go to Lynnwood where it isn’t officially called Aurora anymore. (‘Tho you can get the Buick version of the car, the new Riviera, on Aurora at Westlund Buick-GMC.)

WON’T YOU GUESS MY NAME DEPT.: As remote-happy fools, we couldn’t help but notice at the time Mick Jagger was on the MTV awards, A&E’s Biography was profiling John D. Rockefeller. On one channel you get a wrinkly old rich monopoly-capitalist famous for putting his assets in trusts and tax shelters, and on the other you get an oilman.

BANGIN’ THAT GONG AROUND: We need to demystify the recent Newsweek item about the supposed new Seattle fad for “Victorian drugs” (unrefined opium, absinthe, et al.). With the magazine’s “group journalism,” more people were probably involved in writing the article than are involved in the trend the article discussed.

JUNK FOOD UPDATE: The publicized demise of Lay’s Salt and Vinegar potato chips has apparently been exaggerated. Not only that, but Tim’s Cascade has introduced its own S&V flavor. (Now if we could only get that Canadian delicacy, ketchup-flavored chips.) Alas, we must say goodbye to the Nalley’s chip division, the spud-n’-grease brand the Northwest grew up on. The competition from the big guys in the regular-chip market was too much for the spunky locals to bear. The brand may survive, licensed to (and made by) a Utah outfit.

RE-STRIPPED: The P-I‘s brought back Mallard Fillmore, the worst comic strip in years, after running it for two months and bouncing it. It’s relegated to the want ads, back with They’ll Do It Every Time and Billy Graham. You may be asking, “If you’re such a left-winger, why do you dis a strip that purports to champion rightist views but really depicts its `hero’ as an obnoxious boor who doesn’t know he’s not funny? Don’t you want folks to see conservatives that way?” I do, but even in propaganda-art I have aesthetic standards, and Mallard’s far short of ’em.

NO CONCEALED WEAPONS: A team of from 8 to 15 teenage boys showed up naked at a Renton convenience store two weeks ago, then during the commotion walked away with two cases of Coke. I’m surprised the kids got into the store. Besides violating any “no shirt-no shoes-no service” policy, they obviously were carrying neither cash nor charge cards.

THE FINE PRINT (beneath the “As Seen On Oprah!” display sign at Crown Books): “The books below are not to be construed as an endorsement or sponsorship by Oprah Winfrey, but simply as a showing of the books as discussed on the Oprah Winfrey television show!”

CORPORATESPEAK AT WORK: The once-beloved National Cash Register Co., which evolved into a computer and business-systems firm that merged with AT&T‘s stumbling computer division, is now officially called “AT&T Global Information Solutions.” I don’t want my information diluted, I want it full strength!

BUMMERSHOOT: Somehow, the annual Labor Day weekend rite of face painting, face stuffing and line shoving in the name of “The Arts” seemed even older and tireder this time. Bookings in most departments were almost fatally safe, from the tribute to the city’s bland public art collection to the parade of washed-up soft rock all-stars. (Some exceptions: Me’Shell NdegeOcello, Joan Jett, authors Slavenka Drakulic and Sherman Alexie, the local bands in the Bumberclub, and the St. Petersburg Ballet.) You know something’s amiss when your most vivid memories were of the pathetically small audience for the $10-extra X show in Memorial Stadium (more people came for the band’s “surprise” set at the Crocodile later that night) and the endless free samples of Cheerios Snack Mix (fun hint: spool the Cheerios pieces on the pretzel sticks).

The weekend wasn’t a total loss, tho’; also went to the Super Sale, an amazing bazaar of close-out car stereos and surplus athletic shoes held in two big tents in the Kingdome parking lot. Entering the site from the north, I caught a glimpse into the dome disaster area, truly an alternate-reality sight out of a dystopian SF movie.

Luckily, I missed the quasi-riot after the !Tchkung! gig in the Bumberclub (Flag Pavilion). Even while the set was going on, some 20 cops had amassed outside. When some fans and members of the band’s extended family tried to start an informal drum circle after the show’s scheduled end. When the house lights came on, the audience was gruffly ordered to disperse. They went outside but apparently didn’t disperse enough for the cops’ taste. Isolated shouting matches escalated — one guy smashed a pane of a glass door; another kid was put into a headlock by a cop; two male fans allegedly stripped to show their defiance of authority. One fan was arrested; several were maced outside.

I still don’t know why the cops apparently overreacted; perhaps it was a dress rehearsal for the overreaction the following Saturday night, when 200 homeless teens staged a sit-in in the middle of Broadway to protest the anti-sitting law and past police brutality (including arrests without charges). Again, things got out of hand, to the point that random passersby got maced and-or manhandled by cops. And the media wonder why young people these days don’t worship authority. Speaking of which…

X-PLOITATION FILM: Age of Despair, KOMO’s youth-suicide documentary, was the station’s closest thing to an intelligent moment in years. Interesting, though, that the first segment (about those strange young rockers and their bewildering followers) was in “artsy” black and white with fake-Cinemascope borders, while the second segment (about the suicide of a supposedly “normal” high-school football star) was in color, as if the producers felt more comfortable being around a suburban-square milieu. Similarly, interviews with teens and young-adults were monochrome film while over-40s were shot in full RGB video. Also interestingly, the narration was aimed at pleading for parents to communicate with their kids more, but the show made no attempt to speak directly to any younger viewers — a symptom of the same societal dehumanization some of the younger interviewees complained about.

THROWIN’ THE BOOK AT ‘EM: The city has forced me to choose between aspects of my belief system: Do I encourage you to support libraries or oppose yuppification? The bureaucrats, who truly never met a construction project they didn’t like, are using the promise of a spiffy huge new library as an excuse to raze what’s left of the glorious temple of hard knocks that once was 1st & Pike — including Fantasy (un)Ltd., Time Travelers, Street Outreach Services, and the former second-floor-walkup space of punk palace Danceland USA. (At least one place I like, M. Coy Books, is in one of the two buildings on the block that’d be left). Once again, the political/ media establishment is out to remake Seattle into a plastic yuppietown, where if you’re not an upscale boomer you’re not supposed to exist. I believe in libraries as the original Info Hi-Ways, as resources for growth and empowerment and weird discoveries. I also believe that cities need to be real places for real people. That’s the same belief held by the activists who “saved” the Pike Place Market, only to see it teeter closer every year toward becoming a tourist simulacra of a market. Some of the blocks just outside the Market have retained their enlivening mix of high, middle and lowlife; I’d be the first to admit that some personally destructive and/ or unsightly activities can take place there. But to pretend to deal with poverty or crime by removing places where lower-caste people gather is worse than corrupt. It’s an act of stupidity, something libraries are supposed to fight against.

EYE TRANSPLANT: The day Bonneville International said it’d sell KIRO-TV, KCTS had a pledge-drive retrospective of J.P. Patches, whose classic kiddie show was the first local telecast on KIRO’s first day in 1958 and continued on the station ’til ’81. During J.P.’s heyday, straitlaced parents complained that he pre-empted half of Captain Kangaroo. Now he’s revered as a key influence on Northwest humor and pop culture, a figure who represented the best of local TV. KIRO’s sale, and its loss of CBS programming toKSTW, represent corporate maneuvers that ignore the needs of local stations or viewers.

But first, a history of Seattle TV. KING (originally KSRC) signed on in 1948, showing kinescope films of shows from every network. Shortly after, the FCC imposed a three-year freeze on new stations. (When Eastern authors praise the “Golden Age of TV,” they mean when there weren’t many stations beyond the Northeast and networks appealed to “sophisticated” Eastern tastes.) KOMO, KCTS, and KSTW (then KTNT) all signed on in ’54, after the freeze ended. KTNT got CBS; KOMO got NBC; KING was left with ABC, then a Fox-like distant competitor. In ’58 KIRO came on and took CBS; KING snatched NBC; KOMO got stuck with ABC, which wouldn’t reach parity with the other nets ’til the ’70s.

Nowadays, big multi-station groups are negotiating with the nets, shutting out smaller players like Bonneville (owners of only one TV station besides KIRO). Gaylord, the group that owns KSTW (as well as the Nashville Network and Opryland) wants to swing new CBS deals for its stations, including KSTW. When Gaylord took over KSTW in ’74, it tried to grab CBS away from KIRO, which had relatively weak ratings and revenues for a big-city network station. KIRO now is a stronger entity than KSTW; it; but local logic isn’t at work here. So Bonneville’s selling KIRO-TV (but not KIRO radio) to A.H. Belo Corp., the southern media conglomerate that formed a newspaper monopoly in its hometown of Dallas by maneuvering to weaken, then buying and folding, the only competitor to itsMorning News.

So sometime around April Fool’s Day, KIRO will lose four shows it’s run since its first week on the air in ’58 (the Evening News, Face the Nation, As the World Turns, Guiding Light) and several others that have run for 10 or 20 years (Murder She Wrote, 60 Minutes, Price Is Right, Young & Restless). I guess it also means Letterman won’t be doing any field segments at the office-supply store two blocks south of KIRO on 2nd, The Home Office.

Besides the KIRO staff, the losers in this shift might include the broadcast community in Tacoma. KSTW might decide that having become a big-network station, it needs a high-profile headquarters in Seattle (currently, it’s got a sales office, news bureau and transmitter in Seatown while keeping main offices and studio in T-Town). KCPQ has leased a building in downtown Seattle and will move all its operations there next year. All that might be left of T-Town TV could be a secondary PBS station, best known for running British shows that KCTS passes on.

DEAD AIR: I know, another radio-sucks item and aren’t you tired of it by now? Still, the passing of KING-AM must be noted. As I wrote back when midday host Jim Althoff abandoned the sinking KING ship, the station was (except during the fiasco of G. Gordon Liddy‘s syndicated sleazefest) an island of sanity and occasional intelligence amidst the 24-hour-a-day version of 1984‘s “two-minutes hate” that is modern talk radio. The Bullitt sisters, whose patronage (subsidized by their other former broadcast properties) kept the station alive through over a decade of various money-eating news-talk and talk-news formats, have been disposing of their stations; they decided they couldn’t keep KING-AM going with their more profitable divisions gone. They fired the talk hosts, and now just run AP satellite news with local-news inserts. KIRO radio (no longer to be connected with KIRO-TV) is in the process of buying the station but hasn’t taken over yet; write ’em (2807 3rd Ave., 98121) to say you want the KING talkers back.

Possible bad omen: KIRO radio had a promo booth at the Preparedness Expo, a commercial bazaar for fear- and hate-mongers from the far right to the extreme right (one vendor offered Janet Reno bull’s-eye decals to put in your toilet; another offered poison darts that could allegedly penetrate Kevlar bulletproof vests). This was at Seattle Center the same day as the AIDS walk and KNDD’s Artists for a Hate-Free America benefit concert. I don’t know whether Courtney Love, co-headlining the concert in her first local appearance since her widowhood, got to confront any pro-gun people on the sidewalk between the events.

ARTISTIC LICENSE: The Artists for a Hate-Free America show at the Arena was great, and its cause is greater: combating hate crimes, anti-gay initiatives and all-around bigotry. But its PR packet is wrong when it recounts examples of hate at work, then asserts “This Is Not America.” Alas, it is. America was and is, to a great extent, a country run on fear and greed, on conquest and demonization. But some of us like to think it doesn’t have to stay that way. And the group’s planned rural outreach program is one sorely needed step.

The Artists started in response to professional demagogue Lon Mabon’s drive to make homophobia into official Oregon state and local govt. policy; one of the towns he won initiatives in was Springfield, sister city to the living PC-Ville that is Eugene. The Bible warns against hiding your talents under a bushel; as I’ve repeatedly ranted here, so must we stop cooping up our values and ideals within our comfy boho refuges and college towns. The time’s past due to walk our walk on “diversity,” to not just demand tolerance from others but express it to others, even to people different from us. We’ve gotta build support for progressivism everywhere we can.

FOUL TIP: Ken Burns’s Baseball miniseries had lots of intriguing historical info, but it suffered in just the ways I expected it to suffer: from the deadening gentility to which so-called “public” broadcasting oft falls prey, married to the neoconservative baseball-as-religion pieties that help turn so many contemporary Americans off from the game. A game rooted in sandlots and spitballs, played by ex-farm boys and immigrant steelworkers, tied in irrevocably (as the show’s narration revealed) with gambling, drinking, cussing, spitting and racism, was treated in the filmmaking process as that ugliest kind of Americana, the nostalgia for what never was. Besides, they didn’t even mention the greatest footnote to sports history, the 1969-only Seattle Pilots. Speaking of celebrations of the human physique…

BARELY UNDERSTANDING: The fad for increasingly graphic female nudity in print ads selling clothes to women continues, from the highest-circulation fashion mags to lowly rags such as this–including ads placed by female-run firms. (That’s female #1(the merchant or maker) showing a picture of female #2 (the model) without clothes, to sell clothes to female #3 (the customer)). This whole pomo phenomenon of selling clothes by showing people not wearing any is something I’ve tried hard to understand.

Maybe it’s selling “body image” like the feminist analysts claim all fashion ads do. Maybe it’s selling the fantasy of not needing the product, like the Infiniti ads that showed perfect natural landscapes bereft of the destructive effects of automobiles. Maybe the ads should say something like, “Don’t be ashamed that you have a body; be ashamed it doesn’t look like this. Wear our clothes all the time and nobody will know you don’t have this body.” Or: “The law says you can’t go around clothes-free in public, so if you have to wear clothes you might as well wear ours.”

Then again, after seeing the stupid designer clothes on VH-1’s Fashion Television Weekend, I can understand how the industry would want its customers to pretend they were naked. It’d be less embarrassing to be starkers in public than to be seen wearing a lot of that overpriced silliness.

DISCREDITED: It was bad enough that the TV networks wanted their show producers to get rid of opening theme songs. Now, NBC’s trashed closing credits, sticking them in tiny type along the right side of the screen (in the same ugly typeface for every show!) next to Leno promos and the like. And they stick the studio logos before the credits, not after like they belong. Would the Mary Tyler MooreShow have been such a perfect ritual if the MTM kitty had meowed before Asner’s credit shot? The networks are destroying the carefully-crafted viewing experience, in hopes of tricking a few viewers not to zap away.

SPEAKING OF SPORTS: I want you all to catch Prime Sports Northwest’s 10/9 (5 pm) tape-delayed coverage of the football game between USC and one of my alma mamas, Oregon State. This is the occasion to take part in Pac-10 football’s most risqué drinking game. Take a glug when the announcer mentions either team name. Finish off your drink when the announcer uses any variation on the phrase, “The Trojans are deep in Beaver territory.”

‘TIL NEXT YOUR EYES FOCUS UPON THESE PAGES, be sure to order Intellimation’s catalog of utterly cool educational software including frog-dissection simulations, “idea generators” for creative writers, and the pattern-drawing program Escher-Sketch (1-800-346-8355); and ponder these words of the great dead French guy Andre Gide: “Believe those who are seeking the truth; doubt those who find it.”

PASSAGE

As one more needed antidote to PBS-style baseball nostalgia, the fondly-remembered advice of Joe Schultz, manager of the hapless Seattle Pilots:

“It’s a round ball and a round bat and you’ve got to hit it square.”

REPORT

As the Stranger‘s free weekly circulation goes over the 35,000 mark, there’s even less of a reason for me to haul free newsletters around town. Therefore, there will only be free newsletters at a few places each month that have specifically requested them, and I won’t promise that they won’t run out by the middle of the month. If you really like this four-page package of verbiage, subscribe. We need approximately 200 more paid subscriptions to make this a profitable going part-time concern.

Advance photocopy drafts of Here We Are Now: The Real Seattle Music Story are no longer available to the general public. Wait, if you can, for the real book, to be published in March by Feral House of Portland (curators of COCA’s “Cult Rapture” show, on now).

There were no entries in the last Misc. contest, in which I asked you to give the least-likely scenario for a movie based on a TV show. There probably won’t be any more such contests for a while.

WORD-O-MONTH

“Algolagnia”

9/94 Misc. Newsletter

(incorporating four Stranger columns and additional material)

Generation X: The Original Poem

Here at Misc. World HQ, we’ve been trying like heck to figure out the intermediate intricacies of navigatin’ that Info Hi-Way. For a Machead like me to learn an Internet UNIX line-command interface from the online help (much of which is written for programmers and system operators, not end users) is like learning to drive by reading a transmission-repair manual.

IT’S A CRIME: Ya gotta give Clinton credit even in the face of apparent defeat. By trying to push some comprehensive health-reform, no matter how kludgy, he asked Congress to inconvenience big business, something it hasn’t done on such a general scale in maybe two decades. By even bringing up the premise that perhaps what’s good for corporate interests might not be good for the country, he’s significantly altered the boundaries of public debate at the “highest” levels of our political culture. I’m a single-payer-plan fan myself, but it was clear that there wasn’t enough common sense in Congress for that to go this time. This is an example of what I’ve been saying about the need for us “progressive” types to get into practical politics. We’ve gotta expand from just protesting things, into the comparatively boring nuts-n’-bolts of getting things done. The moneybags have a powerful voice; we need to get just as loud.

7/94 Misc. Newsletter

(incorporating expanded versions of four Stranger columns)

PRAY FOR PEACE IN KOREA.

OTHERWISE, WE’D RUN OUT OF SIMPSONS EPISODES

Welcome back to the Henry Mancini memorial edition of Misc., the pop-culture newsletter that’s the only thing wilder than a Vancouver hockey riot.

UPDATES: For those who called about the Hanna-Barbera sound effects library but didn’t want to pay $495 for the professional-studio edition, a popular-price set will be out on Rhino this fall…. I wrote that KING-AM has been bleeding red ink for eons; a staff producer there writes to claim the station finally turned a modest profit last year…. A Wired article traces the currently-popular notion of “The Other,” that art- and lit-crit cliché I wrote about some months back, to French postmodern philosopher Julia Kristeva. She’s apparently the one who first thought of collapsing sociopolitical class analysis into an oversimplified two-tier model of The Dominant Order and The Other, a model that so narrowly defines society’s insiders that it allows many affluent white English majors to classify themselves as outsiders.

FEEDING FRENZIES: Our thanks to those who graciously attended our Misc. 8th Anniversary party and junk food film festival at the Pike St. Cinema. Among the beautiful old Frigidare promo films and Tony the Tiger commercials was a serious issue: Why should you care about junk food (a broad name for things people eat and drink for enjoyment, rather than sustenance)? Because it’s the sure sign of a culture. You won’t find the real Britain on Masterpiece Theatre; you’ll find it in cucumber sandwiches, room-temperature beer, and fish and chips wrapped in newspaper. American junk food represents everything this nation stands for: advanced technology and efficient distribution, under the direction of clever marketing, satisfying people’s wants instead of their needs. Take the new Bubble Beeper, an orange plastic box with a pocket clasp and a metallic front label. Inside the flip-top, the 17 sticks of rather ordinary bubble gum (made by Wrigley’s off-brand division) come in wrappers decorated with LCD-style type reading I’LL CALL YOU!, CALL ME, SORRY LINE BUSY, URGENT, or SEE YOU LATER! It’s a “value-added” (costlier than it absolutely has to be) version of what’s already an entertainment food product, with no nutritional purpose. But it’s an expression of many things–our fascination with personal tech, kids’ love of gadgetry and telephony, and corporate America’s drive to commodify the accessories of gangsta rap for suburban consumption.

JOINT VENTURES: We weren’t at the Grateful Dead shows. Hard to attach counterculture street-cred to a band that has a PBS pledge-break special (complete with yuppie phone operators in tye-dye shirts) and its own merchandise show on QVC.

LAVA LITE: We’re not too worried that Mt. Rainier could blow any day, according to a recent National Research Council report. There’ll likely be enough advance warning that any blast zone could be evacuated in time. And maybe it could blow away Southcenter, or the Boeing site that replaced Longacres, so we could start land-use planning in the area over again, only doing it right this time.

`METAL’ MELTDOWN: Adams News, Seattle’s dominant magazine wholesaler, refused to carry the July Heavy Metal, whose cover depicted two robotic stormtroopers (labeled “Tom” and “Jerry”) holding an S&M babe wearing a few strands of leather and a blindfold. Stores serviced by direct-market comix distributors are getting it and some are selling out, even though it’s indistinguishable from anything in the “adult” comix mag’s tradition of gory violence mixed with leering sex.

CYBER SPACES: With the U Book Store cutting back on sales to non-UW personnel, Ballard Computer (which bought The Computer Store) is now the only full-line, all-takers Apple dealer inside the Seattle city limits. Some electronics stores carry some Apple products like the Performas, but only Ballard sells PowerMacs, hi-end laser printers, et al. If you don’t like their prices or their service, you’ll have to go to the suburbs or to mail-order.

LOCAL PUBLICATION OF THE MONTH: The KIRO Radio News Fax is Seattle’s first new daily print publication in our lifetimes (not counting suburban papers). Wish I could say its content was equally momentous. It’s a five-page newsletter (the first is wasted on a cover sheet) with about two dozen brief news, sports and feature items (most shorter than this paragraph) and a few ads, phoned in free every weekday morning to any fax machine whose owner asks for it. A cute idea, but poorly executed. The items are too superficial to be interesting; you get more depth (and a lot more advertising) in a half-hour of KIRO-AM. It might’ve been better if KIRO were in charge. Instead, it’s run by an independent media firm in Bellevue; the station licenses its name and local news briefs to it. The Daily Journal of Commerce used to publish an afternoon “Newsgram” page of tightly-written financial items, distributed in downtown office towers; that was a much better example of condensed info of practical use to its readers.

STREET SEENS: Just because I oppose the Seattle Commons, don’t think I’m against all developments. I say a rousing Yes! to a symphony hall at 3rd & Union, and to moving A Contemporary Theatre into the Eagles Auditorium at 7th & Union. Next: turn the triangle between those two sites and Westlake Center into an all-night strolling and hanging-out area. Seattle needs something like Granville Mall in Vancouver, an all-hours, year-round, open-air gathering place. It’s too late to save the old movie-theater district; and our finally jump-started nightlife is scattered across a half-dozen areas, none feeding into downtown retail. But we can take advantage of real estate possibilities to put nightspots, live theaters, bowling alleys, pool halls, etc. in the Pine-Pike zone. Speaking of great hangouts…

SPACES IN THE HEART: I spent many a lonely evening at Andy’s Cafe on Broadway, home of honest food at honest prices; even got my heart broke by a waitress there. Now it’ll be an expanded version of Belltown espresso haven Septieme (“7e”). The last places to get unpretentious food on the Hill are Dick’s, the Jade Pagoda, Emil’s and IHOP. Why’s it seem that the more streets like B’way strive to become “arty” or “funky,” the less diverse or interesting they get? Speaking of homogenization…

HOPPING MAD: Redhook brewery products will be distributed by Anheuser-Busch, in the brewing equivalent of an indie record label going to bed with the majors. So much for the mystique of microbrew as a bastion of independence from the big boys (expressed in a rival microbrewer’s slogan, “Think Globally–Drink Locally”). Now when you doff a Ballard Bitter, you’ll contribute to the guys behind Spuds McKenzie, the Bud Dry “Alternative Beer” ads, and the capture of killer whales for Busch’s theme parks. (If I didn’t like the stuff I wouldn’t care this much.) Speaking of great independent foodmakers gobbled by “the majors”…

IN THE CHIPS: Tim’s Cascade Chips recently merged with Nalley’s, the Tacoma-based regional food legend, which in turn is being split up into two companies. The potato-chip operation, including Tim’s, is going to Dean Foods, while the rest of the company (chili, sloppy joes, enchiladas, mayonnaise, salad dressings, pickles, et al.) will go to Hormel. You might remember recent ads in which Nalley favorably compared its chili to Hormel’s; we probably won’t see those again. Let’s just hope the new owners don’t mess with the products too much or pay for the purchases by firing people (cf. the Oscar-winning documentary American Dream, on Hormel’s wage-slashing and union-busting). And let’s hope they keep Nalley’s Picadilly Chips, the last salt-and-vinegar potato chips left in the area now that Lay’s version is being discontinued.

(latter-day note: The Nalley/Hormel deal fell through.)

THE WORD: The arrest of Seattle Black Muslim preacher James Bess shocked me and probably other public-access fans. Bess, who allegedly shot and injured another ousted Nation of Islam leader in LA for reasons unknown at press time, was perhaps the most visible face on channel 29. While other volunteer producers found their shows shifted and bumped in the channel’s semiannual lotteries for scarce time slots, Bess always seemed to have from two to four shows every week. He entered each time-slot lottery with multiple applications under multiple program titles, to make sure he’d always stay on the air. His sermons were fiery and assertive, but he held himself with such an air of confidence and stand-up-straight persuasion that it’s hard to imagine him resorting to armed assault, a tactic of the weak and desperate.

SLIPPED DISCS?: After several years of relentless growth, are indie-rock labels overextended? Not only has C/Z cut back on its personnel, eMpTy has moved from its own office to a shared space. Label boss Blake Wright took a day job at Aldus; assistantTammy Watson took a PR job at Fantagraphics (replacing Larry “call me an Iconoclastic Visionary” Reid, now starting his own promo firm). The label reports good sales of its new Sicko CD and hopes to be back at full strength later this summer, even though its top-selling act, Gas Huffer, just signed with the larger indie Epitaph.

There are now between 20 and 75 record companies in Washington, depending on whether you count band-owned and vanity labels. Can they all survive? In theory, if you could get record buyers to support 50 20,000-copy albums instead of any one million-copy seller, you’d have a healthy indie scene.

It’s not that easy, of course; indies sell among the in-crowd fine, but still aren’t accessible by casual consumers in many areas (despite KNDD and the Insomnia and Tower 800 numbers). There are 16 stores in Seattle that sell appreciable amounts of non-major-label discs (plus seven others with limited selections), and four on the Eastside. But just try to find the Spinanes in Moses Lake (Ellensburg yes, but…). Heck, even Bellingham doesn’t have a decent indie store. There’s no quick-fix to this growth ceiling. We’re talking retail infrastructure here.

We can only hope that the underground-rock mystique stays hot long enough that a demand for the real thing filters through across the vast American landscape. That’ll require fans, zines, college and “alternative” radio, clubs, booking agents and bands to hold stronger loyalties to the indie scene, remembering that the media conglomerates are not necessarily our friends. Speaking of which….

COLD TYPE: Are major labels financing “independent” rock zines? So sez Maximum Rock n’ Roll. The self-proclaimed punk bible claims the majors are secretly investing in zines “in exchange for unspecified favors.” You can imagine what those might be–cover stories on bands the label (or “sham indie” companies controlled by the label) wants to hype. It sure explains why certain “alternative” zines have run big stories to plug bland but heavily promoted acts, movie soundtracks, and even TV tie-in discs.

VIRTUAL MATERIALISM: I’ve often felt sorry for poor little rich Barbie; just ‘cuz the character’s got a big chest people think she’s a bimbo, even when she’s a doctor or an astronaut. What she is, is an unabashed celebration of certain traditional feminine values that help drive the consumer economy. She doesn’t teach girls to be passive and dumb; she teaches them to make and spend all the money they can.

This training for life in corporate America is evident in the Barbie video games by Hi Tech Entertainment. In the Barbie game, she (you) searches for what a USA Today report calls “fashion treasures.” In Barbie Game Girl (for Game Boy, natch), you navigate “a mall maze” with Ken at the other end. And in Barbie Super Model, you’re “on a quest to become the hottest of supermodels in Aspen, New York, Hawaii and Hollywood.” There’ll soon be an interactive CD-ROM tour of Barbie and her Magical House. The makers claim they’re performing a service by getting girls interested in computers. But it won’t hurt society if one gender doesn’t get hooked on the left-brain opiate of passive-aggressively manipulating screen objects under pre-defined rules. We don’t need more female gamers, just more female programmers. Speaking of models out for money…

COME ON DOWN DEPT.: Darrington-born MC Bob Barker‘s lately called The Price Is Right “the highest-rated game show on network television”–a sly acknowledgment that it’s now the only game show on network television. But his triumph as last survivor turned sour when Dian Parkinson, the former “Barker’s Beauty” who became a Playboy model at 47, slapped him with an $8 million sexual-harrassment suit. Barker, now 70, countered that they’d had a voluntary affair in the late ’80s, at her instigation.

In an Internet message, a former contestant in beauty pageants he’s hosted claims his straying hands were infamous on the pageant circuit. But modem users love to wean gallows humor from the most serious issues, as in these jokes from America Online: “Would this have happened had he been spayed or neutered?” “The lawyers should have to guess the final settlement amount without going over.” “Hope he made sure he didn’t get Parkinson’s Disease.” “Overheard backstage: `Higher, higher, lower, lower–Plinko!'” And best/ worst of all: “I guess he really does like fur.” Speaking of controversial daytime celebs…

CATHODE CATHARSIS: Having meditated long and hard, I’ve decided I no longer hate Barney the Dinosaur. There are good reasons kids like the Purple One: (1) Parents hate him, so he’s a secret club for kids with none of that “sophisticated” humor that the grownups go for, going against everything boomers expect kids to like; (2) he’s purist television, a long-attention-span show on two obvious studio sets, unlike those disconcerting cut-up video shows like Sesame St. that their parents watched as kids. The show is as calming and reassuring as its star. Beneath its veneer of smarmy cheese it preaches civility and honor in an age ruled by selfishness and rudeness from gangsta rap to Rush Limbaugh, from left-wing elitists to right-wing boors. My only fear is that the Barney generation might grow up to be a reincarnation of the Victorians, who reacted against the decadence of 18th Century England by promoting extreme moralism. Either that, or they’re going to be just as irritatingly perky-bland as some of their elders. Speaking of which…

THE DICTATORSHIP OF THE SMUG: One thing that bugs me about San Francisco writers is that they seem to think the entire world’s just like San Francisco–an isthmus of self-styled “civilization” surrounded by vast fascistic deserts of heathen polyester-clad Sunset magazine readers. A worldview of hip liberals vs. square conservatives is impractical in Seattle, where so many of the closed-minded bourgeois squares fighting to stamp out original expression and true diversity claim to be political liberals. A square liberal loves “The Arts” but doesn’t want anything too new or harsh. Square liberals mistake Dave Barry for outré social comment, Linda Ronstadt for rock, and Chiluly for cutting-edge art. Squre liberals support Hollywood location shoots in town, but ignore indigenous local filmmaking.

Seattle politics is run by square-liberal boomers, by a Democratic machine in cahoots with high-powered attorneys and construction magnates. This machine’s progressive reputation is now cracking, as its obsessive-compulsive ideal of “A Clean City” (all-affluent, all-boomer, almost all-white) becomes more irreconcilable with reality and also with basic ideals of social decency. We’re witnessing an end to the premise that whitebread 1968 liberal arts graduates know what’s best for everybody and have everybody’s best interests at heart. With the poster law, the sitting law, the Commons plan, and the concerted drive to subsidize a bigger Nordstrom without bothering to replace Woolworth’s, it’s clear that the square-liberal boomers, and the politicians who strive for boomer appeal, aren’t always on the side of what’s best for the whole city.

MEMO TO THE MEDIA: Please stop using that dorky name “Generation X” to describe modern-day teens and young adults. Nobody likes it except stupid journalists. Generation X was a British punk band that broke up when today’s high schoolers were still in kindergarten. Speaking of which…

TONY! TONY! TONY!: The media mavens have been going agog over Tony Bennett’s well-received MTV Unplugged special last month, acting like it’s just so totally weird that a guy that old could appeal to their stupid stereotype of the younger generation. The reporters saying this are, of course, working for the same media industry that perpetually defines young people as A Market to be reached by whatever boomer-age marketers currently imagine to be Hot, Wild and Now. This approach invariably leads to such pathetic excuses for hipness as rapping cartoon animals, Details magazine, suntanned square-jawed surfer dudes in New York-designed “grunge” wear, and Marky Mark. The media business (and various related marketing businesses like restaurants) don’t get that many young adults don’t want to be force-fed patronizing simulacra of trendiness. They want things that are actually good, including things that evoke a sense of connection to some artistic tradition. That’s why the old Coke bottle’s so in now, along with vintage clothing stores, old magazines, and classic funky home furnishings. That’s why you see 20-year-olds at Dead shows, or reading Bukowski and Burroughs. That’s why great old restaurants lose all their coolness when they start trying too hard to be hip. Most recent case: The new owners of Vito’s Restaurant on First Hill trashed the place’s great old juke box full of Peggy Lee and Hank Williams for a CD player equipped with the requisite recent rock hits. Speaking of mistaken attempts to be hip…

RETURN TO THE OK CORRAL: The Coca-Cola Co. isn’t placing all its now-generation marketing bets on OK Soda. It’s also test-marketing its faux-Snapple line of fruit drinks, Fruitopia. Thsee strange-tasting sweetened beverages come in 16-ounce bottles with labels in ripoff World Beat label designs, with the flavor names “The Grape Beyond,” “Strawberry Passion Awareness,” “Citrus Consciousness” and “Fruit Integration.” At least one of the varieties uses taste-neutral pear juice to manipulate its sweetness, a trick used for years by Tree Top mixed juices. (For an independent taste of the same premise try Arizona Ice Tea and Cowboy Cocktails, made in Brooklyn, in big 24-oz. cans at the Gollywog Grocery on 1st and Blanchard.)

SOCCER TO ME: I confess I had a long couple of days and passed out on the sofa while trying to watch my first World Cup match. Still, it was great to see the entire US sports press go agog over the first American World Cup victory in 44 years, burying deep in their stories the fact that the game was won on a fluke (an opposing player mistakenly deflected the ball into his own team’s net). And it’s cool to see the games without commercial breaks, just corporate logos in the corner of the screen. Other kinds of programs oughta consider this device. Let’s see uninterrupted movies, shown in widescreen letterbox format with AT&T ads scrolling across the black bars. Or run the soaps with little logos denoting the toothpastes and hair-care products of the stars, alternating with subtitles explaining every character’s convoluted past for the benefit of new viewers. Just expect some actresses to make demands in their contracts that their big dramatic scenes not be accompanied by Massengill logos. Speaking of global broadcasting concepts…

NAFTA NASTIES: The trade papers claim Fox is going to finally start having daytime soaps, sorta. They’re contracting with the Mexican network Televisa to produce English-language versions of Televisa’s infamously sappy, 100-episode telenovelas. They’ll be made like the Spanish-language versions of early Hollywood talkies were made, with a separate cast taking over the same sets after the regular cast is done for the day. Somehow, it just won’t be the same to see these shows and know what they’re saying.

JUNK FOOD OF THE MONTH: Craisins, recently given out in half-ounce bags downtown, are the Ocean Spray grower co-op’s attempt to find yet another non-winter-holiday market for the tart little red bog fruit. As the name implies they’re dried cranberries with juice added back in and pumped full o’ sugar (the leading ingredient). They look like regular raisins with red food coloring. They taste like the lumpy bits of holiday cranberry sauce.

KRISTEN PFAFF, 1967-1994: Yet another creative free spirit destroyed by the global drug cartel, an even more sinister institution than the major record labels. I’m no straight-edger but I know there’s nothing even remotely “rebellious” about getting hooked on smack. It makes you less capable of assertive action. It greatly increases your need for money while decreasing your ability to earn it. It makes you an even bigger slave to the system than you already are. Which may be one reason why neo-fascist dictators and the US “intelligence” establishment love to be part of the business of selling it to you.

‘TIL OUR NEXT VIRTUAL GATHERING, be sure to visit the new Costco on the big concrete cavity that used to be Aurora Village, and heed these prophetic words from a 1970 Esquire fashion spread about the “Pepsi Proletariat” look: “It consists of overalls, flannel shirt, and heavy work boots, the traditional accoutrements of the working class…. To adopt the Pepsi Proletariat guise is to express one of the more euphoriant pipe dreams of the counterculture: the hope that a coalition may someday be fashioned out of workers and freaks.”

PASSAGE

An anonymous Searle pharmacologist, quoted in that spiritual guide for our times, Listening to Prozac: “If the brain were simple enough for us to understand, we’d be too simple to understand it.”

REPORT

Again, thanks to the select few of you who attended our little film screening/soirée in June. Another might be held this fall; watch this space for details.

Am currently heading into the slimy depths of production on my local-music history book. I really need two things right now: (1) Pictures, including band photos, record covers/sleeves, posters, tickets, ads, and old zines; and (2) Your recommendations on which current Seattle-Tacoma-Olympia-Bellingham club bands should be in the book.

WORD-O-MONTH

“Nunatak”